In this article, we are showcasing the state of play of Tourism Businesses and how they are exceeding or failing in the area of digital marketing.
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We regularly write free tips about digital transformation for small and medium tourism businesses. You'll find our articles categorised below.
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We keep our course content up-to-date and this page shows you the latest updates.
Smart tools
Enhance Your Digital Marketing Efforts with Artificial Intelligence (AI) and ChatGPT for Small Tourism Businesses
In this blog post, we delve into the power of Artificial Intelligence (AI) and tools such as ChatGPT, Canva and AI templates to improve your digital marketing efforts – in particular increasing website traffic.
Media
Talking Tourism – We’re All Digital Marketing Landlords with Despina Karaztias
Our incredible Chief Navigator and General Manager Despina Karatzias sat down with Rachel Williams from the Talking Tourism podcast to talk all things digital marketing for small tourism businesses.
Marketing in the digital age
Website Conversions | Increase Sales Using a Lead Magnet
Are you looking for new ways to nurture website visitors and convert them into paying customers? In this blog post, we break down the steps for creating an effective lead magnet and provide tourism business examples to inspire your own strategy.
Smart tools
Measuring Digital Marketing Success | 2023 Small Business Guide
Struggling to gauge the effectiveness of your marketing efforts? Start measuring digital marketing success in 2023 using these key performance indicators (KPIs) and analytics tools.
Media
New research finds only one in five tourism operators are prepared for Queensland’s ‘Year of Accessible Tourism’
Only 21% of Australian tourism operators have relevant accessibility information on their websites, despite one in five Australians living with a disability. New research reveals ahead of Queensland’s Year of Accessible Tourism in 2023.
Buyer beware
10 ways to protect your tourism business from cyber security threats
Proven tips to protect your tourism business from cyber security threats including 1. Malware attacks 2. Phishing attacks and 3. Password attacks
Smart tools
Save time by setting up shared bookmarks for your business
Are you looking to be more efficient when working online? Learn how to save time by setting up shared bookmarks for your business.
Media
Tourism Australia Launches Travel Marketing Education Program
A short summary of an article that appeared on Travel Weekly which announces the partnership between Tourism Tribe and Tourism Australia in offering an education program to participants of theNational Experience Content Initiative.
Media
Tourism Tribe partners with Tourism Australia to help 1,400 businesses
The $12 million National Experience Content Initiative invited 1,400 tourism operators from 57 regions to join Tourism Tribe’s tailored educational program.
Marketing in the digital age
The correct way to review and update your website footer to increase conversions
A well-designed website footer can serve as a safety net to keep visitors on your website. This article will show you how to update your website footer with the most important elements.
Greater returns from social media
The best way to improve your website performance on mobile devices
With more people on the move looking for businesses online, you can improve your website performance using these simple steps.
Marketing in the digital age
How to write a Media Release for your Small Business
The prospect of writing a media release can be intimidating. The truth is that writing a media release is a lot easier than you might
