Tourism Tech

PRACTICAL SUPPORT AND COURSES

Wherever you are located, Tourism Tribe will support you to grow your business without wasting time and money on mistakes and false starts.

Latest partners & clients

Plans and Resources

Digi Assist Plans

Tech support sessions, helpdesk & course library packaged into monthly / yearly plans

Courses

Self-paced online training designed to help you get the foundations and implement at your own pace.

AI assessment

Discover if your tourism business is showing up in Google AI, ChatGPT and more.

We engaged Fabienne and the Tourism Tribe team to assist us with getting our online presence up to speed. We are a fast-paced, time-poor business located in the outback that incorporates the tourism and music industries, a national tour and online shop. Fabienne took the time to understand the dynamics of our business and has been assisting us on a whole range of projects from reorganising our database in preparation to better retarget customers, to rebuilding our website when we realised how limiting the existing site was. She has communicated with us daily and provides quick educational videos to ensure we have the tools and skills to continue with the foundation she has laid. We are very grateful to have Fabienne and her team working with us given their knowledge and expertise in tourism, marketing and the digital space. The level of care and support for clients, attention to detail, understanding of the customer journey and ability to problem solve are just some aspects that set Fabienne and Tourism Tribe apart from their peers.

"I would be lost without Tourism Tribe! We're a very small business with no funds to pay for consultants or digital marketing experts. In other words, I do it all and I have to learn it. I can't afford to make mistakes or to waste time on selecting the wrong systems or tools. Tourism Tribe has saved me so many times. I've calculated that I've saved over $1,000 dollars since I joined 2 years ago". I am so glad I signed up. The webinars have been invaluable and very practical. We have been able to improve our website and social media skills by putting into practice tips and tricks from the webinars. I have really learnt a lot and love that it is specific to the tourism industry."

Having a forum to communicate with fellow operators around the country who are willing to share their experience and wisdom is invaluable – and such an asset for our sector. We’ve also been able to connect with potential suppliers to help us out with a new website build and access free online training to keep abreast of emerging trends and opportunities. Kim Kleinitz, Owner/Operator Jetty Road Retreat, Nungurner, VIC, Australia

Digital and Website Coaching & Industry training programs

Coaching and consulting

The fastest way to get your problem resolved!

Website services

Website design and rescues + WordPress support

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Industry training

Programs designed to upskill your operators in tourism tech

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🚀 PitchPerfect: Nail your tourism pitch. Get media-ready. Stand out in AI search.

A done-for-you package for tourism operators who want to attract media attention, refine their message, and get picked up in AI search. Includes website review against AI search criteria, About Us rewrite, Media release creation, Pitch template, and Visibility checklist.

Check out our latest AI tips!

ChatGPT Tried to Replace Your Booking Engine. It Failed.

Description: OpenAI killed Instant Checkout for travel. Here is what that means for tourism operators and why your website matters more, not less.

Schema Markup for Tourism: What Google Knows About Your Business (and What It Doesn’t)

Schema markup is the barcode for your website. We audited 30 Australian tourism businesses and found most had zero structured data. Here is what each tourism vertical needs and how to fix it.

How to create a tourism marketing plan and social media content easily using AI

Learn how tourism businesses can use ChatGPT and AI prompts to quickly create a marketing plan, USP, key messages and a simple social media plan.

Stay up to date

Podcast

Hosted by Liz Ward & Fabienne Wintle, this is your fortnightly dose of the latest practical AI &l tourism tech developments

Listen now

Best Practices

Where you will find the latest best practice tourism tech examples, tech session recordings and our whitepapers.

View blog

Free newsletter, cheatsheets and latest practical tips and tricks to ensure your tourism business stays ahead of the competition.

Or browse by topic

We regularly write practical articles on our blog designed to help tourism businesses and organisations get better at leveraging technology for marketing and operations purposes. We have organised them in topics to make it easy for you to stay up to date!

Our team would like to acknowledge the traditional custodians of Country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past, present and emerging and extend that respect to all Aboriginal and Torres Strait Islander peoples today. We acknowledge that the sharing of knowledge has occurred across the lands and waterways of Australia for many thousands of years. As we continue to share stories and support small tourism businesses we try to listen to the knowledge and practice that has always existed here and consider how we can contribute to the preservation of culture and Country wherever we live and work.