Local Search
Local search decides who shows up when a traveller searches “things to do near me”. These resources cover Google Business Profile, reviews, map listings, and the details that lift you into the local results. The same groundwork helps AI assistants like ChatGPT and Gemini recommend you when someone asks what to do in your area.
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Teach the AI: How Organising Your Business Info Helps Travelers Find You
Read more: Teach the AI: How Organising Your Business Info Helps Travelers Find YouFabienne Wintle walked through the new AI-first Google search landscape and what tourism operators need to do now, from Google…
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Improve your local search ranking by updating your Google My Business listing
Read more: Improve your local search ranking by updating your Google My Business listingYour Google listing is a powerful digital asset. This article explains how you can improve your search ranking by updating…
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How to optimise your website copy to get more bookings for your tour
Read more: How to optimise your website copy to get more bookings for your tourLearn how to optimise your website copy to get more bookings for your tour with these 5 tips.
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Do I need real-time online booking, and how do I connect it to Google?
Read more: Do I need real-time online booking, and how do I connect it to Google?Real-time booking lets travellers and AI agents book without waiting for you to reply. Here is how to connect your…
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Tourism Tech Session Recap: Introduction to Google AI Mode and practical ways to get found in Google’s AI-driven results
Read more: Tourism Tech Session Recap: Introduction to Google AI Mode and practical ways to get found in Google’s AI-driven resultsGoogle AI Mode is changing how people find and choose tourism businesses. Learn the key differences from AI Overview and…
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Tourism Tech Session Recap: How to Optimise Your Google Business Profile for Local Search and AI Visibility
Read more: Tourism Tech Session Recap: How to Optimise Your Google Business Profile for Local Search and AI VisibilityOptimise your Google Business Profile for AI and local search. Learn how reviews, categories, photos, and Maps clicks influence visibility…
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A Complete Guide to Understanding Small Business SEO (Non-Techie)
Read more: A Complete Guide to Understanding Small Business SEO (Non-Techie)This short article written in plain English covers the fundamental small business SEO techniques required to rank higher in search…
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How to get more customers over the school holidays?
Read more: How to get more customers over the school holidays?How do you make sure they find your business while they are in region these holidays? Local search can help.
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How to tell if your business is Google Friendly
Read more: How to tell if your business is Google FriendlyTake a few minutes and follow these 3 simple steps to see how visible your website is to Google
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4 things you need to do to improve your online presence
Read more: 4 things you need to do to improve your online presenceTry these 4 free things to improve your online presence.
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Why Google Places is so important to your business.
Read more: Why Google Places is so important to your business.Have you claimed your Google Places listing? In this blog we explain why it’s important you, with a practical example.
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8 tips on what influences customer purchases online and what you should do
Read more: 8 tips on what influences customer purchases online and what you should doIn this post we explain what influences consumer purchasing decisions.
