Our latest articles

We regularly write free tips about digital transformation for small and medium tourism businesses. You'll find our articles categorised below.

Untangling Tourism Tech
Fabienne W

Episode 8 – Chasing Tourism Excellence

In Episode 8 of Untangling Tourism Tech, we reveal expert tips from former judges on how to ace tourism awards. Learn how to boost your online reputation, plan effectively, and showcase innovation to elevate your business. #TourismExcellence #TourismAwards #UntanglingTourismTech

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Untangling Tourism Tech
Fabienne W

Episode 5 – Tripadvisor and regional collabs

In this episode, Fab and Liz share insights on revisiting the role of TripAdvisor in today’s tourism industry, the ongoing importance of managing online reviews for a strong online reputation, and strategies for boosting the profile of overlooked regions. Tune in for practical tips and lively discussion!

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Untangling Tourism Tech
Fabienne W

Episode 4 – Wellness, Website Security, and Winning USPs

In this episode, Fab and Liz share insights on enhancing staff wellness for better business outcomes, ensuring you have essential admin access to your digital assets, and crafting a powerful Unique Selling Proposition (USP) for effective marketing. Tune in for practical tips and lively discussion!

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A graphic showing a computer monitor is 1920px wide (for a hero image), a container is 1200px and half of that is 600px (for images that are half a container in width).
Marketing in the digital age
Fabienne W

The only WordPress image size guide you’ll ever need

Mastering your website’s imagery is crucial for tourism operators. Oversized or poor-quality images can drag your site down. We’ve got the lowdown on optimizing WordPress images—resizing, picking the right formats, and smart naming. Quick tips to boost your site’s speed and appeal, making sure you shine online.

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