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We regularly write free tips about digital transformation for small and medium tourism businesses. You'll find our articles categorised below.
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Industry Leading Tourism Businesses
In this article, we are showcasing best practice examples of tourism businesses in the area of digital marketing.
Industry capability development
20% Bonus Tax Deduction for Small Businesses Investing in Skills and Training
We explain how tourism businesses can access a 20% bonus tax deduction under the government’s Small Business Skills and Training Boost.
Greater returns from social media
How to build an engaged audience on social media
Uncover the missing element of your marketing strategy that is hindering your ability to build an engaged audience on social media.
Smart tools
Complete a SWOT analysis to uncover new growth opportunities in 2022
Reassess your business in 2022 by conducting a SWOT analysis that identifies your strengths, weaknesses, opportunities and threats.
Buyer beware
How to deal with negative reviews and customers blackmailing you
Follow these 4 simple steps to minimise the impact on your business and learn how to respond to negative reviews and blackmail effectively.
Industry capability development
Visit Sunshine Coast Digital Champions Program – Tourism Tribe Training
Our roadmap to helping local tourism businesses improve their digital skills and online presence with our successful Tourism Tribe Training Program
Greater returns from social media
New Instagram Features and Updates in 2022 That Businesses Need To Know
These 7 new Instagram features and updates will change the way your businesses uses the platform in 2022.
Collaborating for growth
Fraser Coast Tourism Digital Capacity Building
Explore how the digital capacity building program elevated these tourism operators confidence and skills in new digital technologies and marketing activities.
Buyer beware
How to not get ripped off in Business by a Marketing Freelancer or Digital Professional
Our cheat sheet will help you identify legit professionals from scammers. That way you can have peace of mind when outsourcing business operations or acquiring additional help.
Smart tools
Want your business to work 24/7 for you: then automate admin tasks with Zapier
Learn how to use Zapier to automate time-consuming tasks so that you can focus on the more important things like growing your business.
Marketing in the digital age
Your Tourism Business Roadmap out of Lockdown in 3 Steps
Our Tourism Business Roadmap out of Lockdown provides operators with only the most necessary information and resources needed to re-target customers and re-open business after many states have experienced months of pro-longed lockdowns.
Buyer beware
Reboot Your Tourism Business in 30 Days
Our 30-Day Series will reboot your tourism business and give you the boost of motivation you need to develop your digital capacity and online presence.
Collaborating for growth
Top 10 Tips to Collaborate and Develop a Strong Local Visitor Economy
Learn how to pave the way for a successful local visitor economy and leverage your business within your region.