Calling all tourism, leisure and hospitality entrepreneurs
Join the Digital Academy!
We want to help you with the
clarity and confidence
your business needs to achieve your business goals
by accessing the most tailored marketing and digital marketing practical knowledge, training and support no matter where you are located on this beautiful planet.
Does this sound like you?
You know digital marketing is important but you don't know what to really prioritise
You want to improve your business' online footprint but you don't know how
You're paying for a website but you're not sure how to get the best out of it
You wish you had a digital expert in your pocket but don't have thousands of dollars to spend
You're time poor and lack motivation
You wish you had a support group around you to lean on
We are putting digital expertise in your back pocket...
... at a fraction of consulting rates!
Tourism Tribe is a space where anyone servicing visitors to their region learns to do it better, smarter, and more cost-effectively thanks to the power and wisdom of the supportive online community.
You will gain the necessary skills to grow your business. You will connect, attend streamlined training, and receive answers to your questions to save you time to turn your business goals into reality. It’s a place where you are focused and accountable and maximise your time (as you won’t need to query Google for the answer to your questions!)
The solution to your tourism business digital challenges
The Tourism Tribe Digital Academy
PRACTICAL - AFFORDABLE - MOTIVATIONAL
The support you need to do better, smarter, faster business using digital technology. Tailored to those who don't have thousands of dollars to have a digital strategist on their books.
Group support calls
Twice monthly our whole team drops everything to answer your questions in a small group environment.
Support hotline
A dedicated phone line to ring for support and advice when you're in trouble or simply want digital direction.
Our hotline is open during business hours, 5 days a week.
Our hotline is open during business hours, 5 days a week.
Self-paced courses
Easy-to-search, curated and forever updated course library with tons of examples.
We've done the hard yards so you don't have to!
Courses
We have designed a simple learning pathway which consists of 3 levels to ensure your marketing is the best it can be.
Hover over the different levels to better understand the Academy’s learning pathways.
The Introduction course is your starting point to ensure you progress smoothly.
Specifically designed to provide you with a strong foundation in digital skills and knowledge, the essential courses will set you on the right path for growth.
Building on the foundation of the essentials level, these growth-focused courses delve deeper into specific areas of digital marketing.
Specialist courses will equip you to employ digital technologies and techniques to tackle specialised opportunities through expert-led initiatives, case studies, and real-world examples.
🥇 Essentials courses
These are the absolute foundations you must have in place to bring your key marketing assets to a best-practice level. Each one of these courses is super practical, with plenty of examples and can be completed in less than half a day.
Through foundational digital practices and techniques, knowledge of digital marketing strategy, and guidance on how to navigate your digital course material, your essentials courses make for an excellent place to get started.
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🥈 Growth courses
Academy growth courses provide the opportunity to delve into, and to develop a full understanding of specific areas of digital marketing strategy. With a focus on practical application and hands-on experience, you will gain the confidence and competence to use digital tools and techniques in your business. Coupled to interactive activities like our small group coaching sessions and access to expert support and advice, the growth-level courses will equip you with the skills and knowledge needed to advance your digital journey.
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🥉 Specialist courses
The courses at this level emphasise knowledge and skills required to advance small tourism business leaders’ confidence and practices in a particular subjects, such as data analytics, accessibility, grant writing, sustainability, and many other topics. In addition, you can supported to apply what you learn thanks to member engagement initiatives and interactive activities, like small-group coaching sessions, as well as access to professional support and advice.
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Practical resource library
A resource library of handouts and cheatsheets to create marketing and social media plans.
Expert support
We have integrated many ways for you to get support. Plus, we answer promptly!
And the icing on the cake
Grants notification
You're first in line to receive info about small business grants available to your business
Members discounts
Member-only discounts on Navii's services
24h turnaround on your questions
Whether it's our standard or premium support, we pride ourselves in 24h max turnaround!
Exclusive emails
Special member-only opportunities every month, in your inbox
Check out how the academy has helped Sue...
Sue Forrester from The Burrow at Wombat Bend B&B,
Dixons Creek, Yarra Valley, Victoria
I joined Tourism Tribe at its beginning. As a person with enthusiasm and a strong desire to improve my understanding of my niche in the tourism industry, I felt that here was an opportunity to grasp with both hands.
I have found working with Liz and Fabie, even though we have not met ‘in person’, is akin to having a personal mentor beside me at every turn. The Tourism Tribe program has become a must for me to engage with, and the more specific and detailed programs on offer from these inspiring women and their industry contacts, the more I feel I am being guided and empowered to identify my place in our industry.
I also know I can ask questions in the Tourism Tribe support forum and not be ignored. I know that others are in the same learning boat, and that gives me additional confidence that I am far from alone. It can be isolating when one is not part of a busy office structure where lots of people have the answers to a problem; to know I can log on to Tourism Tribe and ask for help ~ and get it in a timely way ~ is simply amazing.
And all for a very small annual investment of a few dollars. I can’t speak highly enough of Liz and Fabie and the extraordinarily generous product they have created for us. They truly are ‘Givers’.
Each of them freely offers insights from their own unique experiences and perspectives of working in this industry.
Why join a global alliance of amazing small businesses...
it will allow you to
Save thousands in contractor's fees and avoid costly mistakes
Be focused and accountable
Avoid costly mistakes and get the right information from the start instead of realising half-way through your implementation that you have gone down the wrong path
Learn how to do business better, smarter, and be more cost-effective thanks to digital tools and best practices
Gain the necessary skills to grow your business
Save your time searching for an answer and turn your business goals into reality
"I would highly recommend Tourism Tribe, I am so glad I signed up for the program. The webinars have been invaluable and very practical. We have been able to improve our website and social media skills by putting into practice tips and tricks from the webinars. I have really learnt a lot and love that it is specific to the tourism industry.“
"I would be lost without Tourism Tribe!
We're a very small business with no funds to pay for consultants or digital marketing experts. In other words, I do it all and I have to learn it. I can't afford to make mistakes or to waste time on selecting the wrong systems or tools. Tourism Tribe has saved me so many times. I've calculated that I've saved over $1,000 dollars since I joined 2 years ago".
I am so glad I signed up. The webinars have been invaluable and very practical. We have been able to improve our website and social media skills by putting into practice tips and tricks from the webinars. I have really learnt a lot and love that it is specific to
the tourism industry."
"Fabienne, I just wanted to let you know that since we installed the Messenger Chatbot on our website, contact has increased by 300%. Formerly, I could see in Google Analytics that people viewed a few pages then dropped off at the contact form and we never heard from them again. Now they are brave enough to send a message!"
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But is it right for you?
B&B owner
Inn hotel
Hotelier
Tour operator
Transport business
Private chauffeur
Local attraction
Tourism manager
Visitor information centre staff
Event organiser
Retail travel agent
Yoga teacher
Spa owner
Massage therapist
Virtual assistant
Graphic designer
Service provider
Theme park
Cafe owner
Restauranteur
Fish & Chips shop
Gelateria
Wineries
Distilleries
And many more
We know what it’s like…
to be building a business on our own, without having the funds for a full-time digital expert or marketing manager.
We know what it’s like …
to be so tangled up on delivering amazing experiences and wondering how we are going to get the time, let alone find exactly what we need to do next.
We’re constantly asking ourselves…
if we’re doing the right thing, and just like you, we would have loved to have experts at our fingertips. We did it the hard way.
Yes! Join the Digital Academy
When you join us today – you'll immediately feel a sense of support and belonging.
No brainer
best suited for
self-starters and independant learners
- Self-paced courses & tutorials
- Resource library
- Perks and discounts
Go Annual
Pay $250
save 200!
Bundle with a Digital Engagement Health Check ™ ?
We will ‘secret-shop’ your digital footprint and provide you with a 57-point report in plain English (no tech jargon here!) that will show you step by step why each point you failed needs to be fixed, and how to fix it. We will review your website / search presence / online reputation / facebook / instagram.
4 months for $150
Bundle with a Digital Engagement Health Check ™ ?
We will ‘secret-shop’ your digital footprint and provide you with a 57-point report in plain English (no tech jargon here!) that will show you step by step why each point you failed needs to be fixed, and how to fix it. We will review your website / search presence / online reputation / facebook / instagram.
LIFERAFT
best suited for
intensive progress and motivation
- Self-paced courses & tutorials
- Resource library
- Perks and discounts
- Group support calls
Go Annual
Pay $660
save 350!
Bundle with a Digital Engagement Health Check ™ ?
We will ‘secret-shop’ your digital footprint and provide you with a 57-point report in plain English (no tech jargon here!) that will show you step by step why each point you failed needs to be fixed, and how to fix it. We will review your website / search presence / online reputation / facebook / instagram.
4 months for $330
Bundle with a Digital Engagement Health Check ™ ?
We will ‘secret-shop’ your digital footprint and provide you with a 57-point report in plain English (no tech jargon here!) that will show you step by step why each point you failed needs to be fixed, and how to fix it. We will review your website / search presence / online reputation / facebook / instagram.
LIFEsaver
best suited for
operators lacking direction and confidence
Boost your program ROI with Group Support Calls
Twice monthly – on Tuesdays and Thursdays – our whole team drops everything to answer your questions in a small group environment.
This level of support is usually only available a 4-month minimum but due to requests from our program participants, we are exceptionally making it available to you for only $35 a month as an add-on for the duration of the program.
- Self-paced courses & tutorials
- Resource library
- Perks and discounts
- Group support calls
- Support hotline
Go Annual
Pay $990
save 330!
Bundle with a Digital Engagement Health Check ™ ?
We will ‘secret-shop’ your digital footprint and provide you with a 57-point report in plain English (no tech jargon here!) that will show you step by step why each point you failed needs to be fixed, and how to fix it. We will review your website / search presence / online reputation / facebook / instagram.
4 months for $440
Bundle with a Digital Engagement Health Check ™ ?
We will ‘secret-shop’ your digital footprint and provide you with a 57-point report in plain English (no tech jargon here!) that will show you step by step why each point you failed needs to be fixed, and how to fix it. We will review your website / search presence / online reputation / facebook / instagram.
Go Top Shelf!
Combine Digital Help Hotline
Our Digital help hotline is our top-level support option. Ring or message our team 5 days a week and have us help us solve your digital challenges.
+ Group Support Calls
Twice monthly – on Tuesdays and Thursdays – our whole team drops everything to answer your questions in a small group environment.
This level of support is usually only available a 4-month minimum but due to requests from our program participants, we are exceptionally making it available to you for only $72 a month as an add-on for the duration of the program.
Go Top Shelf!
Add Digital Help Hotline
Our Digital help hotline is our top-level support option. Ring or message our team 5 days a week and have us help us solve your digital challenges.
F.A.Qs
We know there are a lot of courses out there promising a lot of things. Our aim is to teach you how to help yourself, in the areas that will specifically work for you and YOUR individual business (ie. not the cookie cutter approach). Our team have a great deal of experience in the Tourism industry and our mission is to support you by giving you access to digital tools and knowledge to increase productivity, profitability and time savings in your business. When you participate in one of our courses, you also receive:
- Assistance when you need us, with options to access Digital help and advice every working day.
- Access to our Digital Mini-Course Library, Templates, Coaching calls, Premium support, course discounts and industry discounts.
- The support, knowledge and camaraderie of hundreds of fellow Tourism Tribe members
In addition to our Online training courses, we also offer complimentary services such as Digital Health Checks, 1-on-1 coaching and consultations and more.
YES! In many different ways.
- Our Liferaft and Lifesaver memberships include Group Support Calls every month. Imagine how many things you’ll be able to tick off your list with this type of access.
- Our Lifesaver membership include our Support Hotline! Yes, you can talk to a real person!
- All memberships include our standard support level whereby you can ask a question on any of our topics and our team will answer!
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