Artificial Intelligence
Tourism Tribe tracks how AI is reshaping the tourism industry, from AI search visibility and content tools to automation and agentic AI. For a practical overview of where AI stands right now and what to do about it, read the AI in Tourism Playbook for Q2 2026.
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Event website essentials
Read more: Event website essentialsShow ticket prices, times, location and conditions as readable text, plus a get-involved page, so attendees and AI assistants can…
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Hire and transport website essentials
Read more: Hire and transport website essentialsList every price as text and spell out pickup, delivery or exact transfer points, so travellers and AI know your…
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Restaurant and cellar door website essentials
Read more: Restaurant and cellar door website essentialsYour menu, facilities and allergen info as readable text let diners and AI assistants choose you. Here is what to…
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Essential tourism website basics
Read more: Essential tourism website basicsFour basics decide whether AI can find, read and trust your tourism site: HTTPS, a clear menu, on-site search and…
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The unsung hero of tourism websites: how to write FAQs for tourism websites to drive more bookings
Read more: The unsung hero of tourism websites: how to write FAQs for tourism websites to drive more bookingsSmart FAQs help your tourism business get found in AI search, build trust and boost bookings. Here’s how to write…
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How to convert the 95% of your Tourism website visitors that do not buy from you there and then?
Read more: How to convert the 95% of your Tourism website visitors that do not buy from you there and then?Did you know that most tourism websites are missing? Communication tools that allow their customers to contact them on their…
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Examples of video content to inspire tourism operators
Read more: Examples of video content to inspire tourism operatorsExamples of great video content – both long form and shorts – we have come across.
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The best way to improve your website performance on mobile devices
Read more: The best way to improve your website performance on mobile devicesWith more people on the move looking for businesses online, you can improve your website performance using these simple steps.
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Should I show my prices on my tourism website?
Read more: Should I show my prices on my tourism website?Yes. Show your prices as plain text on your website. AI assistants read text and quote it back to travellers.…
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How do I write website content that AI can quote?
Read more: How do I write website content that AI can quote?AI quotes specific facts from your website: durations, prices, named places. Here’s how to write content that gives AI something…
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Do I need real-time online booking, and how do I connect it to Google?
Read more: Do I need real-time online booking, and how do I connect it to Google?Real-time booking lets travellers and AI agents book without waiting for you to reply. Here is how to connect your…
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Why doesn’t ChatGPT know my business exists?
Read more: Why doesn’t ChatGPT know my business exists?Three technical reasons ChatGPT may not find your tourism business: JavaScript rendering, blocked crawlers, and no Google index. How to…











