Will You Be One of Them?🚀🌟
Generative Engine Optimisation (GEO) assessment of your online presence
Travellers aren’t just Googling anymore—they’re asking questions in AI tools like “What’s the best eco tour near Cairns?” or “Where can I go hiking near the Scenic Rim?” And guess what? Google AI, ChatGPT, Bing and Gemini are giving them just 3–5 answers, based on the websites they trust and understand.
If your website isn’t structured for these AI platforms, you might not appear at all—even if your offering is amazing.
That’s where GEO (Generative Engine Optimisation) comes in.
GEO is a new approach that helps your business get chosen by generative engines (like AI chatbots and AI-enhanced search tools), not just ranked in old-school Google results. It builds on traditional SEO—but with a focus on schema, FAQs, conversational content, content freshness, and crawlability.
What’s Included in the GEO Readiness Assessment:
- A detailed 20+ point website and local search audit based on the latest AI engine requirements
- Testing in Google’s AI Overviews and ChatGPT and AI prompt testing: do you show up when AI is asked about businesses like yours?
- A clear snapshot of where your content is falling short
- Audit of schema markup, FAQ structure, content visibility, freshness, review display and more
- Tailored recommendations to improve your visibility and be part of the shortlist
Optional upgrades
- Looker Studio dashboard of your Analytics and Search console, extending to show AI traffic trends and sources
- One-on-one strategy session with an AI search expert
- Quarterly GEO tune-ups to stay competitive as AI search evolves
Why Tourism businesses need GEO
AI engines choose based on structured content, not guesswork
Outdated or generic pages are skipped by tools like Gemini or ChatGPT
Local businesses are being overlooked—simply because AI doesn’t understand them yet
GEO helps your business stand out by making sure AI knows exactly what you offer, where, and for whom
Who is this for?
Tourism businesses including:
- Tour operators
- Accommodations and eco-stays
- Attractions and visitor experiences
- Regional tourism organisations
- Local tourism marketers
If you rely on being found online, this is for you.
FAQs about getting your tourism website optimised for generative AI engines
It’s a comprehensive audit of your website focused on Generative Engine Optimisation (GEO)—the process of preparing your content to be discovered and recommended by AI platforms like Google AI, ChatGPT, Bing, and Gemini.
Traditional SEO helps you rank in search engines. GEO goes further, making sure your business is chosen by AI engines that now give direct answers to travellers. This includes schema, FAQs, structured content, and testing your visibility in actual AI prompts.
- A detailed 20+ point website and local search audit based on the latest AI engine requirements
- Testing in Google’s AI Overviews and ChatGPT and AI prompt testing: do you show up when AI is asked about businesses like yours?
- A clear snapshot of your GEO score and where your content is falling short
- Audit of schema markup, FAQ structure, content visibility, freshness, review display and more
- Tailored recommendations to improve your visibility and be part of the shortlist
- Bonus: Audit of your contact forms to track AI-sourced enquiries
You’ll get both. We provide clear, practical action steps—some strategic (like content improvements), some technical (like structured data/schema fixes). You can implement them yourself, or pass them to your web team.
Yes! After you’ve reviewed your report, you can book an optional 1:1 session or request a quote for hands-on implementation by our team.
Definitely. GEO overlaps with good SEO practices—like fast loading pages, clear content, schema, and helpful FAQs—so improvements here will support both AI and traditional search visibility.
$395.00