Upskill During Lockdown

A 3-month intensive course giving you digital business survival skills during COVID-19

  • 12 week program, online classrooms (fortnightly intakes)
  • Tech support every week
  • Interaction with other tourism businesses
  • A ton of motivation​
  • By industry experts

Listen to Tourism Tribe’s CEO’s message and find out the reasons behind this program.

Join our our second intake that starts on Tuesday 14th April.
Sign up today and we will start in:

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An intensive program for people in tourism who want to make use of their time in a productive way and take advantage of the COVID lockdown period to get on top of their digital marketing.

Worldwide Support

We offer different timezones for all tech support sessions so we can help you, wherever you are in the world.

English & French

We speak French & English . We're here for you in both languages.

Our Expertise

Our team has been delivering online training for over 15 years. We're not just a COVID popup store.

Benefits of the program

This is not a DIY course. It is an interactive online classroom where you can talk to the trainer and to other operators.

The aim of this program is to pace you through all the things you’ve put on the back burner but know are important and ensure that your business is ready for the return of the market when we’re on the other side of this crisis. 

You will be interacting live with other people in tourism who are in the exact same situation as you.

You’ll be motivated together, sharing your learning together and achievements together.

Make use of the weekly technical support sessions…

… to get things fixed like your website, your Google Analytics, your content themes, setting your Facebook Ad pixel, fixing your WordPress/WIX or other website you name it, we’ll help.

Digital Upskilling Intensive

This program is valued at $2,200, however the Tourism Tribe directors are co-funding the programs and making it available to you at AU$330.

$ 330
12 weeks
  • Web based 12 week program
  • 1 live interactive lesson per week
  • 1 technical support session per week
  • Private support forum
  • Certificate of completion
  • Access to all Tourism Tribe resources

Join our first intake which started this week. You will access the first recording immediately upon joining.

Sign up for our second intake which starts on 13th April 2020. 

Fill our our quick form so we can get back to you asap.

Tech support Session Week 1

Tourism Tribe’s CIO Fabienne Wintle working with Karen & Jackie to set up Karen’s LastPass. 

What the interactive course will cover

  • Client communication on steroids with Facebook Messenger/chat Automation
  • Refreshing your product and experiences
  • Email marketing personalisation and automation
  • Planning your content calendar in the COVID era
  • 2020 approaches to Facebook and Instagram
  • Setting up a lead magnet for your website
  • Creating packages and participating in campaigns
  • Diversifying your products & markets
  • Setting up your blog
  • Putting in place goals and processes for reputation management
  • Staying safe online including safe password management, anti spam and anti hacking
  • Digital efficiency tools for your business
  • Creative customer service strategies

If you miss a lesson you’ll be able to watch the recording

The lessons are supplemented by small group technical sessions where we can help fix things

Calendar

When you check out you’ll automatically have access to all our library of courses, upcoming courses and the 12 week training program. 

The Intensve Digital Upskilling program will take you through one topic each week, classroom style, with one technical support hour every week as well.

Working Smartly in the Covid Era

Presentation

  • Communication (Covid page on website, social media links, email database)
  • Smart password and Scam security
  • Smart tools to work from home

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 1

Prioritise your Lockdown Activities

Presentation

  • Create your business plan and action plan for your lockdown time
  • Plan your marketing asset updates

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 2

Growth through Online reputation management

Presentation

  • SWOT-analyse your reviews
  • Use intelligence to update your product digital assets
  • Set up online reputation management process for reopening

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 3

Refresh your Product Presentation across digital assets

 

Presentation

  • Key focus on website product pages
  • What makes a good product page on your website
  • What elements do you absolutely need to have

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation
  •  

Week 4

Get your Website Lead-Funnel Ready

Presentation

  • Creation of your 'lead magnet' to start building a consumer database
  • How to connect your lead magnet to your website

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 5

Automate Live Chat and Facebook Messenger

 

Presentation

  • How to set up your Facebook Messenger to auto direct your enquiries
  • How to connect your Live Chat on your website and make it work as your free marketing team member

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 6

Optimise your Website Features and Functionality

Presentation

  • How to turn your website into a lead generating & sales machine
  • Critical elements missing on 99% of tourism businesses websites
  • WordPress websites: what are the must have plugins?

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 7

Facebook in 2020

Presentation

  • Key elements of your Facebook strategy in 2020
  • Facebook Groups ?
  • How to get extra exposure leveraging your local businesses
  • Tips to create more engaging Facebook content

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 8

Instagram in 2020

Presentation

  • Key elements of your Instagram strategy in 2020
  • Simple ways to create Instagram Stories for bigger returns
  • Tips to create more engaging Instagram content

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 9

Target Advertise on Facebook

Presentation

  • Setting up your Audiences
  • Creating your lookalike audiences from your database
  • Essential elements of a Campaign
  • How to assess and improve your Campaigns

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 10

Create your Marketing Calendar

Presentation

  • Identifying your content themes
  • Aligning your content ideas to your audience
  • Cementing your calendar
  • Setting up automations

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 11

Email Segmentation and Marketing Automation

Presentation

  • Segmenting your email database
  • Selecting / configuring your email marketing system
  • Automating your leads from your website into the system
  • Automatically passing your bookings to your system

Technical + Q&A sessions

  • 2 small group sessions to choose from each week to help action the items of the presentation

Week 12

Meet one of our members

I joined Tourism Tribe at its beginning. As a person with enthusiasm and a strong desire to improve my understanding of my niche in the tourism industry, I felt that here was an opportunity to grasp with both hands.

I have found working with Liz and Fabie, even though we have not met ‘in person’, is akin to having a personal mentor beside me at every turn. The Tourism Tribe program has become a must for me to engage with, and the more specific and detailed programs on offer from these inspiring women and their industry contacts, the more I feel I am being guided and empowered to identify my place in our industry.

I also know I can ask questions in the Tourism Tribe support forum and not be ignored. I know that others are in the same learning boat, and that gives me additional confidence that I am far from alone. It can be isolating when one is not part of a busy office structure where lots of people have the answers to a problem; to know I can log on to Tourism Tribe and ask for help ~ and get it in a timely way ~ is simply amazing.

Sue & Bill Barford, The Burrow at Wombat Bend Cottages, Victoria, Australia

Crisis Management Digital Upskilling program

  • 12 week program, online classrooms
  • Tech support every week
  • Interaction with other tourism businesses
  • A ton of motivation​
  • By industry experts

The program is free to Tourism Tribe members who were signed up as a member by 22nd March. If you’re a member please log in and go to the Coronavirus tab on your dashboard.

Digital Upskilling Intensive

This program is valued at $,2200, however the Tourism Tribe directors are co-funding the programs and making it available to you at AU$330.

$ 330
12 weeks
  • Web based 12 week program
  • 1 live interactive lesson per week
  • 1 technical support session per week
  • Private support forum
  • Certificate of completion
  • Access to all Tourism Tribe resources

Join our first intake which started this week. You will access the first recording immediately upon joining.

Sign up for our second intake which starts on 13th April 2020. 

Fill our our quick form so we can get back to you asap.

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Awesome.
We've got ONE more question.

Would you also like a Digital Health Check?

The Digital Engagement Health Check is a very detailed assessment of your business’s online presence, checking every aspect of your website, Facebook, Instagram, Google My Business and TripAdvisor profile with a fine tooth comb. 

This assessment is conducted manually by our digital strategists. This is NOT one of those automatically generated report that doesn’t tell you what you need to fix, why and how to go about it.

You will receive a 12 page report, which will include critical expert recommendations for every point you did’t not pass so you can improve your digital presence immediately. You’ll be able to take this report and get to work immediately. The cost for the Health Check is $220.

Awesome.
We've got ONE more question.

Would you also like a Digital Health Check?

The Digital Engagement Health Check is a very detailed assessment of your business’s online presence, checking every aspect of your website, Facebook, Instagram, Google My Business and TripAdvisor profile with a fine tooth comb. 

This assessment is conducted manually by our digital strategists. This is NOT one of those automatically generated report that doesn’t tell you what you need to fix, why and how to go about it.

You will receive a 12 page report, which will include critical expert recommendations for every point you did’t not pass so you can improve your digital presence immediately. You’ll be able to take this report and get to work immediately. The cost for the Health Check is $220.

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Interested in our Upskill During Lockdown program but have questions? We will answer them.
Just leave your details below.

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