Courses available for purchase
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Successful Grant Funding
$22.00This online course will demonstrate how to put together a concise and compelling application for government grants to secure funding for your tourism business.
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Sustainable Stories
$22.00This interactive course will show why it is important for tourism operators to consider their environmental impact, how to improve practices and how to measure their success.
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Google Analytics
$55.00This online course will show you how to properly use Google Analytics to see where your bookings are coming from so you know what marketing activity works.
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‘Road to Recovery’ Post-Disaster Marketing
$0.00This FREE online workshop provides marketing advice and techniques for tourism operators to utilise during and following a natural disaster.
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Embracing Cryptocurrency
$22.00Learn how to integrate cryptocurrency into your business to appeal to an emerging niche market.
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Working with Influencers
$55.00Learn how to incorporate the stories of customers who have experienced your product into your business’s marketing strategy.
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Marketing to Chinese Visitors
$33.00Learn about the expectations and behaviours of Chinese travellers and how you can market to travellers on online Chinese social platforms.
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Facebook Ads 101
$22.00Learn how to use Facebook Pixel to set up a Facebook ad campaign that will reach your target audience.
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Develop your Product
$33.00Learn to tailor your product to the needs and desires of your guests and create great packages that will boost visitation your business and region.
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Virtual Reality Tourism
$33.00Learn to utilise new technologies such as VR, AR and MR to increase product value and connection with customers in a tourism setting.
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Making the Most of Famils & Media
$22.00Learn how to prepare for and host great media and trade famils to increase your business’ exposure!
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Instagram
$55.00Learn how to make the most of your presence on Instagram by consistently producing creative and engaging content.
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Facebook
$55.00This course will guide you through the ins and outs of Facebook to help you use it to expand your reach and engage with your target market more effectively.
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Map out a Digital Marketing Strategy
$55.00Learn to set goals and track your digital marketing performance so you can do more of what works and achieve a sustainable competitive advantage.
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Work Smarter Not Harder
$22.00Learn about the best techniques, tools and shortcuts to help you organise your business and improve your productivity.
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Blogging for Tourism
$55.00Learn how to construct fantastic blog posts with great content and imagery and how to distribute them for maximum exposure with potential customers.
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Search Engine Optimisation (SEO)
$55.00This online training course will provide you with a clear understanding of what SEO is, how it works and which strategies get results.
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Improving your Tourism Business’s Imagery
$55.00Learn about working with professional photographers as well as DIY photography, editing and distribution.
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Business Planning
$55.00Learn about the creative processes and helpful tools that will help you to formulate an effective business plan around your unique goals.
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Getting your Tourism Business Trade Ready
$55.00Learn how to connect with domestic and international tourism trade networks to broaden the reach of your sales pitch.