Blog
Practical tips, smart AI tools, and digital strategies to help tourism operators save time, get found online, and grow their business.
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Why doesn’t ChatGPT know my business exists?
Read more: Why doesn’t ChatGPT know my business exists?Three technical reasons ChatGPT may not find your tourism business: JavaScript rendering, blocked crawlers, and no Google index. How to…
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Should I put customer reviews and testimonials on my own website?
Read more: Should I put customer reviews and testimonials on my own website?Yes. Published as readable text on your pages, genuine reviews become content AI can quote. Here’s what counts, what doesn’t,…
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Episode 20: What AI Search Means for DMOs
Read more: Episode 20: What AI Search Means for DMOsDMOs are seeing AI search reshape their traffic and value. Learn what AI search means for DMOs and the framework…
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Do I need real-time online booking, and how do I connect it to Google?
Read more: Do I need real-time online booking, and how do I connect it to Google?Real-time booking lets travellers and AI agents book without waiting for you to reply. Here is how to connect your…
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How to Use AI Image Editing Tools for Your Tourism Business Without Misleading Guests
Read more: How to Use AI Image Editing Tools for Your Tourism Business Without Misleading GuestsLearn how to use AI image editing tools to enhance your tourism business photos, write effective prompts, and optimise your…
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How to Choose and Use ChatGPT, Gemini, and Claude for Your Tourism Business
Read more: How to Choose and Use ChatGPT, Gemini, and Claude for Your Tourism BusinessAt the June 2026 Tourism Tech Session, Fabienne covered the differences between ChatGPT, Gemini, and Claude for small tourism operators:…
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How do I write website content that AI can quote?
Read more: How do I write website content that AI can quote?AI quotes specific facts from your website: durations, prices, named places. Here’s how to write content that gives AI something…
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Restaurant and cellar door website essentials
Read more: Restaurant and cellar door website essentialsYour menu, facilities and allergen info as readable text let diners and AI assistants choose you. Here is what to…
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Tourism Tribe Partners with Penrith City Council to Build a World-Ready Visitor Economy
Read more: Tourism Tribe Partners with Penrith City Council to Build a World-Ready Visitor EconomyPenrith City Council has partnered with Tourism Tribe to deliver Destination Penrith: Experience More —-Ready to Welcome the World, helping…
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Essential tourism website basics
Read more: Essential tourism website basicsFour basics decide whether AI can find, read and trust your tourism site: HTTPS, a clear menu, on-site search and…
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Should I show my prices on my tourism website?
Read more: Should I show my prices on my tourism website?Yes. Show your prices as plain text on your website. AI assistants read text and quote it back to travellers.…
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Why your DMO website traffic is down 30% and Google Analytics can’t see it
Read more: Why your DMO website traffic is down 30% and Google Analytics can’t see itAI is reading your destination content and answering travellers without sending them to you. Here is why your traffic is…
