Blog
Practical tips, smart AI tools, and digital strategies to help tourism operators save time, get found online, and grow their business.
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Accommodation website essentials
Read more: Accommodation website essentialsShow your check-in, check-out and reception hours, and describe your parking in detail, so guests and AI assistants know how…
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Destination and attraction website essentials
Read more: Destination and attraction website essentialsItineraries, local listings, maps and getting-there detail keep guests planning around you and give AI content it can use. Here…
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Event website essentials
Read more: Event website essentialsShow ticket prices, times, location and conditions as readable text, plus a get-involved page, so attendees and AI assistants can…
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Hire and transport website essentials
Read more: Hire and transport website essentialsList every price as text and spell out pickup, delivery or exact transfer points, so travellers and AI know your…
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Tour website essentials
Read more: Tour website essentialsEvery tour page needs its pick-up and drop-off detail and a what-to-bring list, in text, so first-timers and AI assistants…
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Why doesn’t ChatGPT know my business exists?
Read more: Why doesn’t ChatGPT know my business exists?Three technical reasons ChatGPT may not find your tourism business: JavaScript rendering, blocked crawlers, and no Google index. How to…
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Should I put customer reviews and testimonials on my own website?
Read more: Should I put customer reviews and testimonials on my own website?Yes. Published as readable text on your pages, genuine reviews become content AI can quote. Here’s what counts, what doesn’t,…
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Episode 20: What AI Search Means for DMOs
Read more: Episode 20: What AI Search Means for DMOsDMOs are seeing AI search reshape their traffic and value. Learn what AI search means for DMOs and the framework…
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Do I need real-time online booking, and how do I connect it to Google?
Read more: Do I need real-time online booking, and how do I connect it to Google?Real-time booking lets travellers and AI agents book without waiting for you to reply. Here is how to connect your…
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How to Use AI Image Editing Tools for Your Tourism Business Without Misleading Guests
Read more: How to Use AI Image Editing Tools for Your Tourism Business Without Misleading GuestsLearn how to use AI image editing tools to enhance your tourism business photos, write effective prompts, and optimise your…
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How to Choose and Use ChatGPT, Gemini, and Claude for Your Tourism Business
Read more: How to Choose and Use ChatGPT, Gemini, and Claude for Your Tourism BusinessAt the June 2026 Tourism Tech Session, Fabienne covered the differences between ChatGPT, Gemini, and Claude for small tourism operators:…
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How do I write website content that AI can quote?
Read more: How do I write website content that AI can quote?AI quotes specific facts from your website: durations, prices, named places. Here’s how to write content that gives AI something…
