Julia Retson
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What becomes possible when your Destination Marketing team puts AI to work
Read more: What becomes possible when your Destination Marketing team puts AI to workWhat could your destination marketing team achieve if event listings edited themselves, regional programs assembled as contributions arrived and monthly…
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How to create a tourism marketing plan and social media content easily using AI
Read more: How to create a tourism marketing plan and social media content easily using AILearn how tourism businesses can use ChatGPT and AI prompts to quickly create a marketing plan, USP, key messages and…
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How to Use ChatGPT for Work to Automate Tasks in Your Tourism Business
Read more: How to Use ChatGPT for Work to Automate Tasks in Your Tourism BusinessFabienne Wintle demonstrated the new ChatGPT for Work desktop app, showing how tourism operators can connect their tools, create reusable…
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How to Connect AI Safely to Your Tourism Business
Read more: How to Connect AI Safely to Your Tourism BusinessThis Tourism Tech Session covered the security foundations every tourism business needs before connecting AI to its systems: the lethal…
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Tourism Marketing Strategy in the AI Era: What’s Changed, What Hasn’t, and Where to Focus
Read more: Tourism Marketing Strategy in the AI Era: What’s Changed, What Hasn’t, and Where to FocusThis Tourism Tech Session revisited marketing strategy fundamentals at a moment when AI has changed how travellers discover businesses, but…
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How to Use AI Image Generation in Your Tourism Business
Read more: How to Use AI Image Generation in Your Tourism BusinessGemini by Google generates lifestyle product shots for your tourism business by reading your brand logo and choosing the right…
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Teach the AI: How Organising Your Business Info Helps Travelers Find You
Read more: Teach the AI: How Organising Your Business Info Helps Travelers Find YouFabienne Wintle walked through the new AI-first Google search landscape and what tourism operators need to do now, from Google…
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Tourism Tech Session Recap: Smarter FAQs for AI Search Visibility and Better Bookings
Read more: Tourism Tech Session Recap: Smarter FAQs for AI Search Visibility and Better BookingsLearn how to build smart FAQs that boost bookings and get found in AI search using GEO, schema markup, and…
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Is Your Tourism Business Crisis-Ready? 7 Digital Essentials to Prepare Before the Next Disaster
Read more: Is Your Tourism Business Crisis-Ready? 7 Digital Essentials to Prepare Before the Next DisasterLearn the digital foundations tourism businesses need in place before the next crisis to protect bookings and recovery.
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Using AI tools for easier social media
Read more: Using AI tools for easier social mediaLearn how tourism businesses can use ChatGPT, Canva and AI tools to plan social media, create content faster and stay…
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Get Seen by AI (and Real People): What We Covered in Our Latest Tourism Tech Session
Read more: Get Seen by AI (and Real People): What We Covered in Our Latest Tourism Tech SessionLearn how to make your tourism website discoverable in AI search tools like ChatGPT and Google’s AI Overview using GEO,…
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How to Edit Videos for Social Media Using Canva
Read more: How to Edit Videos for Social Media Using CanvaJulia Retson walked operators through Canva video editing in our April 2026 Tech Session — from trimming and talking heads…
