Why video content is important to your tourism business

Liz Ward talks to Mia from Killafish productions, specialists in video productions for the tourism industry.

What are your tops tips for image and video production for a tourism business?

• It’s important to get your content out there, using Social Media
• Your videos and images don’t have to be perfect
• Videos give people so much information about your business and location
• Use video and images to show off your location
• Highlight the activities guests are likely to experience
• You can do it all on your phone
• Video provides a more realistic view
• Social media is an effective mechanism to share and tag video content
• Your audience is actually doing your marketing for you
• It’s free so why not take advantage of it

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