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Target market

Our Tourism Business Roadmap out of Lockdown provides operators with only the most necessary information and resources needed to re-target customers and re-open business after many states have experienced months of pro-longed lockdowns.
Completing a competitor analysis will give you valuable insights about what other businesses in your market are doing to attract customers.
In order to have a crystal clear understanding of who your ideal customer is and their needs, you need to create your customer personas.
Generation Z
Is your target market Generation Z? then this post is for you. We'll explain who they are, what platforms they use and how to avoid the scattergun approach.
Is your target market Generation Y? then this post is for you. We'll explain who they are, what platforms they use and how to avoid the scattergun approach.
Understanding your Chinese visitors is essential to attract them and make sure they enjoy their stay.
Multi-generational travel is increasing, so how can you adapt your business and benefit from this trend?
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