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SEO

Get expert advice on SEO tailored for tourism operators. Explore blog posts that show you how to improve your search engine rankings, attract more visitors, and future-proof your website for both Google and AI search like ChatGPT and Gemini. From keyword research to schema markup and local SEO, these resources will help you grow online visibility and bookings.

Tourism Tech Session: Topic - how to write excellent tourism FAQs and set them up on your website to be found by AI search.
Learn how to build smart FAQs that boost bookings and get found in AI search using GEO, schema markup, and real questions from your visitors.
FAQs - every tourism website's superhero.
Smart FAQs help your tourism business get found in AI search, build trust and boost bookings. Here’s how to write them right.
Fab doing a live demonstration of AI searches
Learn how to make your tourism website discoverable in AI search tools like ChatGPT and Google’s AI Overview using GEO, schema, blogs, and smart SEO.
A screenshot of Google's SGE showing the Top Pics highlighted in a Google-branded box
Learn what Google SGE's AI Snapshot Cards (Top Picks) are, why they matter for tourism marketing, and how to get your business featured in these coveted AI results.
AI tools for tourism businesses
Discover AI tools for tourism businesses - from ChatGPT tasks to GEO content tips, Fyxer.ai, and Google Workspace automation.
AI is changing how travellers plan and book. If your tourism business isn’t showing up in ChatGPT, Google AI or Bing Copilot, you’re already behind. Here's what GEO can do.
Examples of tourism businesses who have done very well creating consistency with their blog posts.
We dived deep into Google Gemini! Learn how AI is changing tourism SEO, practical tips for image generation, research, content creation, and optimising for Google AI. Get actionable AI strategies to boost your business
Discover how AI tools like ChatGPT, Grok, and Perplexity are transforming tourism marketing, research, and automation.
Online accessibility article photo of screen reader keyboard. Photo taken by Elizabeth Woolner, Unsplash
Discover how improving your website’s accessibility isn’t just good practice—it’s a powerful strategy to attract more visitors, improve conversions, and ensure all travellers can engage with your business online.
A video summary and transcript of the 27 April Group Coaching Call which focused on Live Chat, Imagery, SEO and Fast Track Program.
Time-poor and struggling to get your head around SEO? Here is a quick article that will help you understand the fundamentals every business manager should understand.
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