Our Tourism Tribe Plans add unmatched tourism tech & digital marketing expertise to your team

Our monthly or yearly plans help time-poor tourism businesses who do not have a digital expert at their fingertips.
Get immediate access to digital implementation & support
Making Tourism Technologies work together for your business is our passion and area of expertise.
Our team specialise in the below web marketing and tourism tech areas. We work with these every day. When you book your do-it-for-me hours and call our help desk, you get to talk directly to our expert team member.
- AI optimisation
- Website (WordPress, Wix, Squarespace)
- Digital Marketing and Social Media Strategies
- Google Analytics, Tag Manager, Looker Studio
- Reservation systems & Booking technologies
- Search engine optimisation and Google Local Search
- Email marketing automation & CRMs
- Facebook, Instagram, TikTok
- Video marketing, YouTube, Capcut
- Online shops, WooCommerce, Shopify
- ATDW, Destination websites
- Lead magnet, Lead generation
- MaliChimp, ActiveCampaign, Hubspot, FunnelKit, Fluent CRM etc
- Advanced form with automation
- Business automation, Digital transformation
- Online ads, Meta ads, Google Ads
- Google Workspace, Office 365, Calendly
Our plans offer do-it-me services, tech support & tourism tech sessions delivered by tech & marketing experts. In addition to that, all plans include access to our 24/7 platform with interactive training, courses, handouts and tutorials.
A La Carte Do-it-for-me Services
Whether it’s updating your website, setting up a new digital tool, or troubleshooting a complex issue, our team takes these tasks off your plate. This service is particularly valuable for those who don’t have the time or expertise to handle technical aspects themselves.
Our “Do-It-For-Me” hours offer a transformative solution for tourism businesses that lack a dedicated technical expert or don’t want to pay consulting rates every time a new challenge arises.
This service, included in our Ultimate plan, provides you with direct access to our internal team of experts who can implement new technologies, upgrade your digital stack, and seamlessly integrate these into your existing digital assets without you having to lift a finger. Whether you need a website update, tool setup, or complex troubleshooting, our team handles it all, saving you time, money, and stress.
What sets this service apart is our advanced internal project management system, which ensures continuity and efficiency. We track your progress, so you don’t have to re-explain your situation every time—making this service truly a life-saver for busy tourism operators. Instead of getting bogged down by technical issues, you can focus on growing your business, knowing that our experts have your back.
From zero to 100% Xmas occupancy – What Tourism Tribe has shown us has literally catapulted our business. They have just blown our mind. We never thought it was possible to be operating on this level.
We tripled our revenue and the systems and processes they set up for us gave us so much more family time back.
The value for money that we received was outstanding, and we love the fact that that they created the Digital Academy so we can tap into the wealth of knowledge and the community at a fraction of what a consultant would charge us.
Jodi and Rhys, 1770 Sunset Cruises, Dec 2023 onwards
Challenge
The client, a new tour business, was under pressure to launch before the busy Christmas season. However, they faced a significant challenge: they had no digital infrastructure in place. They needed a professional website, an integrated booking system, and a functional email setup—all within a very tight timeframe. Without these essential tools, their business wouldn’t be able to operate effectively or capture the high demand expected during the holiday period.
Solution & Implementation
The client opted for the Ultimate Tourism Tribe plan, which provided them with direct access to our expert team implementation hours.. Recognising the urgency, our team immediately set to work. We began by designing and developing a fully responsive website that not only reflected the brand’s unique identity but also provided a seamless user experience.
Next, we integrated the Rezdy booking system that was easy to manage and capable of handling the anticipated influx of reservations. To ensure smooth communication, we also set up professional email accounts that were fully synced with the booking system and website.
Throughout the process, we maintained close communication with the client, ensuring that every element met their needs. Our internal project management system tracked every detail, so the client didn’t have to worry about revisiting issues or repeating instructions.
Outcome
100% occupancy at Xmas! The new tour business successfully launched on time, fully equipped with a professional online presence and all the necessary tools to operate smoothly. The website was not only aesthetically pleasing but also highly functional, allowing customers to easily make bookings and inquiries.
The business saw immediate success and ranked in the top 5 for activiites in their local area within a week, and the digital foundation we built has continued to support their growth. By providing a turnkey solution, we enabled the client to focus on running their tours, confident that their digital infrastructure was in expert hands.
Specialist Tech Support
This service is designed to empower you with the knowledge and skills to manage your digital tools confidently. Whether you're setting up a new system, troubleshooting issues with your booking system for example, or optimising your website, we’re here to guide you every step of the way. This approach ensures that you not only get the support you need in real-time but also learn how to tackle future challenges independently, helping you grow your expertise alongside your business.
Our Specialist Tech Support combines the power of our Technology Help Desk and Tourism Tech Sessions to provide unparalleled assistance to your tourism businesses. This service ensures you have expert guidance and problem-solving at your fingertips, whether you need immediate help or ongoing support.
Expert Help Desk: Our help desk is your direct line to digital experts who can resolve your technical challenges efficiently, with you, via screen sharing. With our advanced internal project management system, you’ll never have to re-explain your situation, ensuring seamless support that picks up right where you left off.
Tourism tech sessions: These regular sessions that happen twice a month at set hours offer a collaborative environment where our experts can show off exciting new developments in the tourism tech arena and where you can discuss your challenges, gain insights from experts, and learn from fellow tourism operators. It’s like having a roundtable of industry professionals focused on helping you succeed.
Together, these services are designed to be your digital backbone, allowing you to focus on running and growing your business without getting bogged down by technical issues. It’s a life-changing solution for businesses that don’t have in-house tech expertise but need to stay competitive in today’s digital landscape.

In just one hour, I met face-to-face via Zoom with their WordPress expert, who conducted a full review of our site, identified and fixed issues like using outdated Elementor sections, and even configured Elementor to properly include our branding and fonts.
A+ to Tourism Tribe’s specialist tech team! I cannot express enough how transformative Tourism Tribe has been for my business. – In just one hour, I met face-to-face via Zoom with their WordPress expert, who conducted a full review of our site, identified and fixed issues like using outdated Elementor sections, and even configured Elementor to properly include our branding and fonts. Their team was insightful, genuinely interested in our success, and provided practical, tailored advice that made the whole process smooth and efficient. This has significantly boosted our business operations. I highly recommend Tourism Tribe to any business looking to improve and grow.<br/><br/>
Ivan Rusev, Owner, The Bloom Barn Farm, 28th August 2024
Challenge
The Bloom Farm was operating with an outdated WordPress and Elementor setup that relied heavily on sections. Elementor aslo hadn’t been configured. This was limiting the site’s functionality, performance, and overall user experience. The client needed a solution that would modernise their website, streamline its management, and improve responsiveness across devices.
Solution & implementation
Ivan’s Ultimate Tourism Tribe plan offered him a one-hour Zoom session where he met face-to-face with our in house WordPress expert – Fabienne Wintle. During this session, Fabienne completed a comprehensive review of the website, identified and fixed issues, including the use of outdated Elementor sections, and configured Elementor to properly include the client’s branding and fonts.
In the session Ivan was shown how to update sections into containers within Elementor. This hands-on, real-time support ensured that the client not only upgraded their website effectively but also learned how to manage the new structure confidently moving forward.
Outcome
Ivan’s website is now up to standards, better optimised for search and improved with uniform branding. It became faster, more responsive, and easier to manage. The expert’s attention to detail in configuring the site to include the client’s branding and fonts contributed to a more polished and professional online presence. These improvements led to better customer engagement and an increase in online bookings.
On demand course library
Whether you're looking to boost your online bookings, enhance your social media presence, or streamline your operations, our resources are designed with real-world examples and strategies that you can immediately apply to your business. We provide the tools, assistance and knowledge you need to succeed.
Our Course Library is a cutting-edge resource meticulously designed for tourism operators who need flexibility and practicality. We understand that your time is valuable, so we’ve made it easy for you to learn anywhere, anytime. The library is packed with up-to-date how-tos, real-world examples, and actionable cheatsheets that are directly applicable to your business. Each course is tailored to address the unique challenges faced by tourism operators, ensuring you gain relevant skills and insights.
But it’s not just about learning; it’s about interaction. Our platform allows you to ask questions and receive expert guidance, ensuring that you’re supported every step of the way. Whether you’re tackling a new digital tool, refining your marketing strategy, or improving your operations, our Course Library is your go-to resource for staying ahead in the tourism industry. This state-of-the-art system is designed to empower you with the knowledge and confidence to implement changes that will drive your business forward.

By March 2023, our sales had already matched the entire previous year, thanks to the incredible resources in the Coure library of the Digital Academy.
The Email Marketing Automation course transformed how we engage with our customers, driving repeat business and boosting revenue. The Social Media course gave us the tools to create a consistent and compelling online presence. I didn’t know where to start, but the ability to learn at my own pace and ask questions made all the difference. These courses empowered me to take immediate action, and the results have been phenomenal.”
Danielle Smith, Owner, Vintage Railway Journeys (now sold) May 2024
We are a perfect match if....
You are a time-poor small business owner
Yes that's me!
You know digital marketing is important but you don't know where to start
Yes that's me!
You want access to digital experts without paying thousands of $$$
Yes that's me!
You have a website but you don't know how to make the most of it
Yes that's me!
You want to be part of a community of like-minded business owners
Yes that's me!
You lack motivation
Yes that's me!
Our plans are very affordable and packed so much value.
Sign up now to get instant access.
LIFERAFT
$660 / year
Cancel in one click
RAPID RESPONSE
$990 / year
Cancel in one click
Ultimate
$2,490 first year
then $990 / year
Not available to buy monthly
- We run programs for tourism marketing organisation that include support – view our industry page here.
- If you’d like access for more than one employees please book a demo or contact us at help@tourismtribe.com.
Questions are answered promptly and I have really appreciated the advice and feedback provided to me. I would highly recommend Tourism Tribe. They are doing a fantastic job supporting tourism businesses. Such a great group of people.

By joining you will
Save thousands in contractor's fees and avoid costly mistakes
Be focused and accountable
Avoid costly mistakes and get the right information from the start instead of realising half-way through your implementation that you have gone down the wrong path
Learn how to do business better, smarter, and be more cost-effective thanks to digital tools and best practices
Gain the necessary skills to grow your business
Save your time searching for an answer and turn your business goals into reality
Plus, you will be supported by a global alliance of amazing tourism businesses learning the ropes, and get the support you supporting each other and finding possibilities in what may often feel impossible!
"I can get tech help ~ and get it in a timely way. It is simply amazing."

Sue Forrester from The Burrow at Wombat Bend B&B,
Dixons Creek, Yarra Valley, Victoria
I joined Tourism Tribe at its beginning. As a person with enthusiasm and a strong desire to improve my understanding of my niche in the tourism industry, I felt that here was an opportunity to grasp with both hands.
I have found working with Liz and Fabie, even though we have not met ‘in person’, is akin to having a personal mentor beside me at every turn. The Tourism Tribe program has become a must for me to engage with, and the more specific and detailed programs on offer from these inspiring women and their industry contacts, the more I feel I am being guided and empowered to identify my place in our industry.
I also know I can ask questions and get help I know that others are in the same learning boat, and that gives me additional confidence that I am far from alone. It can be isolating when one is not part of a busy office structure where lots of people have the answers to a problem; to know I can log on to Tourism Tribe and ask for help ~ and get it in a timely way ~ is simply amazing.
And all for a very small annual investment of a few dollars. I can’t speak highly enough of Liz, Fabie and their team and the extraordinarily generous product they have created for us. They truly are ‘Givers’.
Each of them freely offers insights from their own unique experiences and perspectives of working in this industry.
Our team are true tourism tech experts
A team of Australia-based, passionate and successful small business experts
Community of 1000+ like-minded business owners
We are the pioneers in small business digital education in Australia and the Asia-Pacific
Delivering digital training in plain English for over 20 years
We did it the hard way and want to share the shortcuts with you
Our partners







Testimonials
Participants
“Thanks so much to the team at Tourism Tribe for guiding me through such important aspects of Digital Marketing - I am so excited to be able to implement these new skills in our business!”
Headlands Hotel · January 1970
“The program has given me lots of practical knowledge in areas that I have not previously tried, especially email automation and lead magnets. The regular support calls and the workshops on specific topics really helped to focus my preparation time to get maximum value and also learn from other participants. The deadlines of each booked coaching session forced me to make the time to keep moving forward and not waste the opportunity for invaluable tailored advice. The structure of the program combined to both support me and push me to "put in" so that I was able to "get a lot out". Thanks!”
Activity Tours Australia · November 2023
“Well presented workshop, with concepts clearly delivered. Both my husband and myself have gained very useful knowledge”
Balloon Joy Flights · October 2023
“Tourism Tribe has been a wonderful resource. The people are extremely supportive and helpful and the topics in the program have been very progressive and insightful.”
Ashburton Lavender · January 1970
“Brilliant program for a small business run by a team of very experienced, professional approachable, accommodating and knowledgeable experts. I loved everything they had to offer. Especially their care factor in ensuring your business flourishes. Great team, great course and great service.”
Canyonleigh Retreat · October 2023
“Tourism Tribe is a MUST for any business that operates in the Tourism industry in Australia. I learnt so much and it has translated in doubling the traffic to our site. By employing some SEO tactics, I went from 2 people in the USA interested in what we do and travelling to Australia to over 500 - get this - IN ONE MONTH! I have been Benchmarking our website and we have overtaken every volunteer tourism operater in NSW, even surpassing some professional sites who have paid staff doing the same job. I would like to sincerely yhank the team at Tourism Tribe and particulary Mandy my coach for a fantastic experience. I am hoping to enroll in the next offering that the NSW Government can help in sponsoring.”
Parramatta Female Factory Friends · September 2023
“Tourism Tribe is an awesome platform for small business owners in the tourism industry. The fast track course is perfect for anyone who need to increase their skillset and knowledge for online marketing and to keep up to date in the industry. I've learnt so much in this course, and from the course library, my group calls and coaching sessions. Making time for this will be more beneficial for your business in the long run.”
Broken Bay Pearl Farm · September 2023
“Thankyou for these great resources that help me fast track my SEO strategy with the right information and guidance. I love the activities that help you get the message out to your audience, this can be difficult and daunting when you are working solo in your business, a great help to get you working on your business and giving the customers the information they need to better connect with your story and services.”
Casstronomy · September 2023
“"You don't know what you don't know' is never truer than the endlessly morphing world of digital marketing. It has been an honour to receive guidance from Despina Karatzias, who possesses a rare balance of personable emotional intelligence and great business instinct. Thank you.”
Linda Franklin_artist · December 2023
FAQs
Will I be able to talk to a real person?
Definitely. Our support hotline ensures you can speak with a real person who understands your needs and can provide immediate, specialised assistance during Australian business hours. You can book a call on the same day!
What kind of support is available to members?
Our Digital Assistance Plans include live chat, email support, group coaching, courses, one one one rapid response assistance, video tutorials and much more. You’ll never feel like you’re stuck figuring it out alone.
What type of support is included?
Our plans come with robust support options, including a tech help desk, fortnightly tourism tech sessions where small groups learn about tourism tech tools and best practices, and access to a wealth of resources in our course library. We also include the ability to ask questions in each course! You’ll never feel alone on your digital journey.
Can I learn in my own time?
Absolutely! Our whole approach is based on giving you the tools and knowledge to work from wherever you are located, whenever you want!
We use a blended learning method which is a combination of self-paced and face-to-face resources (zoom or in-person).
You have 24/7 access to the course library and resources and you can ask questions at any time.
Do I need a Tourism Tech Support Plan?
Do I need a Tourism Tech Support Plan?If you’re feeling overwhelmed by the digital landscape, our plans are designed to simplify your journey. We provide actionable advice and hands-on support to help you navigate and make the most of digital tools, ensuring your business stays competitive and grows effectively.
How do I know this will work for me?
Our team has been working helping tourism businesses with tech since 1997! We understand your unique challenges. Our plans are flexible and adaptable, ensuring you receive the specific support and training that will make a difference for your business.
How is Tourism Tribe different?
While hiring a consultant is an option, it can be costly and unsustainable for small tourism businesses. That’s where our Digital Assistance Plan comes in. We provide you with the tools and knowledge to empower your business without the ongoing expense of a consultant. Our plans combine a one-of-a-kind course library with specialised tech support, ensuring you have the skills and resources to manage your digital needs independently, saving you time and money while still achieving expert-level results.
My business is a little bit different from a standard tourism business, will it still be suitable for me?
Yes! We don’t believe in a one-size-fits-all approach. Our experts listen to your specific needs and provide tailored solutions that work for your unique business, no matter how niche it may be.
Check out our testimonials and case studies!
What if it isn’t suitable? Can I cancel my plan?
We offer flexibility in our plans, allowing you to cancel at any time if it’s not the right fit. We also offer monthly options! However, with the level of tailored support and resources we provide, we’re confident you’ll find it invaluable.
What’s included in the Digital Assistance membership?
Our Digital assistance plan / membership includes access to our full course library, live tourism tech Q&A sessions, a tech hotline, discounted digital coaching & do-it-for-me hours and expert advice tailored to the tourism industry.
How quickly will I see results from using Tourism Tribe?
Many Digital assistance plan members see improvements in confidence and clarity within days. Marketing and SEO results typically build over weeks/months but adding schema for your content to be AI friendly is picked up much faster we find. Our focus is on practical actions that get real-world outcomes.