Welcome to the series of tutorials on how to engage with Chinese travellers

Welcome to the series of tutorials on how to engage with Chinese travellers including topics from marketing online to real life interactions. This series of tutorials includes five videos, offering tourism businesses five key strategies, from getting to know Chinese travellers to major Chinese digital platforms and teaching you how to localise your online content.

Below you’ll find the links to the 5 videos produced by the University of Queensland for the Tourism Tribe.

Episode 1 – Getting to know Chinese travellers Can be viewed here

Episode 2 – Where are they online? Can be viewed here 

Episode 3 – Localise content for Chinese travellers Can be viewed here

Episode 4 – Manage relationships with Chinese travellers.  Can be viewed here

Episode 5 – Become China Ready can be viewed here

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