Our 3 top suggestions of when and how to ask for reviews

Customer reviews have a significant impact on your business. They are often the difference between whether or not you get a booking. As many of you are coming into the busy period and your business is at its best, now is the time to be proactive and source reviews. In this post we'll explain the many ways to go about it.

Customer reviews have a significant impact on your business. They are often the difference between whether or not you get a booking. As many of you are coming into the busy period and your business is at its best, now is the time to be proactive and source reviews. In this post we’ll explain the many ways to go about it.

During checkout or departure process – ask in person!

This is probably the most obvious, but in the rush of checkout is often forgotten. The very minimum you should do is verbally ask your customers for a review.  If you want to get more reviews then make it easy for your customers, give them the information they need to easily find you and leave a review. There are many review sites and apart the big OTAs like Expedia, Bookings.com and Hotels.com etc . You may like to consider TripAdvisor  Google my Business as your priorities or if you can invest in tools like ReviewPro to manage the process.

‘This room has a water view if you use your smart phone. There’s a video cam on the hotel roof.’

Sign at front desk in arrival or departure area

This may seem rather obvious, but a visual reminder may just be the trigger your customer needs to act. If they have a few spare minutes and you make it easy for them you are likely to get more reviews. Add all the information they need to add the review.  You could also add it to notice boards etc. Or even have it on the counter on a small card, made of recycled paper of course!

If you have the traditional “guest book” why not use these comments online? Just transfer them to your website, take a photo and upload to your social media channels.

Follow up emails

Don’t forget when you send your “Thanks for choosing us email” to add at the bottom “Why not leave us a review?” and make it simple add the links to the pages to leave reviews in your email.

Below is an example.

Hi (Insert customer name),

Thank you for choosing [your business]. I wanted to reach out personally and ask about your experience.

What was your experience like? (e.g. amazing, terrible, etc.)

We want to improve our experience and your feedback will help us accomplish that. If you’re willing and have a couple of spare minutes we’d love to hear from you.

Please share your review here [link]

Thank you

(Insert name)”

Most importantly – Thank customers for their feedback ALWAYS

If a customer takes the time to leave a review, make sure you take the time to respond. Make your responses personal and unique. If the reviews are not positive, remember not to take it personally, respond professionally, even if you don’t agree.

FREEBIES: Grab your free resource + bonuses!

Pop your details below to download your free resource and our extra bonuses, which include cheatsheets, our Smart Tourism Marketing System email course and monthly grant funding opportunities! 

0 0 votes
Article Rating

How to get the best answer from our team

Be as precise as possible so that our team can provide you with the best answer. Use the below for screenshots/screenrecording and paste the link in your question. You will receive an email when we have responded to your question.

Subscribe
Notify of
guest
0 Questions
Inline Feedbacks
View all comments

Latest posts

Image of graph on computer

Getting your mojo ready to transition to the new Google Analytics

Get ready to transition from Universal Analytics to GA4… you still have time but the transition can be tricky so follow these recommended steps

Read More →
Add or Update Your Business Listing On 3rd Party Websites

How To Add or Update Your Business Listing On 3rd Party Websites – Google Business Profile, Tripadvisor and ATDW

Your goal is to drive online traffic that leads your customer to your website and whether you are a tourism or trades business, these tips …

Read More →

Grab our Freebies

Click here to access a number of free checklists and resources available to Tourism Operators.

Brisbane
Head office

Suite 1,
57 Woodfield Rd
Pullenvale QLD 4069 
Australia

Sydney

Suite 101,
18-20 Victoria St
Erskineville NSW 2043
Australia

Melbourne

5 Molesworth St
Hawthorn East VIC 3123
Australia

Adelaide

120 Kenilworth Rd
Parkside SA 5063
Australia

Agnes Water

139 Bicentennial Dr
Agnes Water QLD 4677
Australia

Europe

36C Rte de St Cergue
1260 Nyon
Switzerland

aboriginal-flag

Our team would like to acknowledge the traditional custodians of Country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past, present and emerging and extend that respect to all Aboriginal and Torres Strait Islander peoples today. We acknowledge that the sharing of knowledge has occurred across the lands and waterways of Australia for many thousands of years. As we continue to share stories and support small tourism businesses we try to listen to the knowledge and practice that has always existed here and consider how we can contribute to the preservation of culture and Country wherever we live and work.

© proudly brought to you by Digital Coaching International   ABN: 45 153 766 771 All prices are in Australian Dollars

Terms & Conditions  | Privacy Policy

0
Would love your thoughts, please comment.x
()
x