Category: Marketing in the digital age
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Accommodation website essentials
Read more: Accommodation website essentialsShow your check-in, check-out and reception hours, and describe your parking in detail, so guests and AI assistants know how…
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Destination and attraction website essentials
Read more: Destination and attraction website essentialsItineraries, local listings, maps and getting-there detail keep guests planning around you and give AI content it can use. Here…
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Event website essentials
Read more: Event website essentialsShow ticket prices, times, location and conditions as readable text, plus a get-involved page, so attendees and AI assistants can…
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Hire and transport website essentials
Read more: Hire and transport website essentialsList every price as text and spell out pickup, delivery or exact transfer points, so travellers and AI know your…
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Tour website essentials
Read more: Tour website essentialsEvery tour page needs its pick-up and drop-off detail and a what-to-bring list, in text, so first-timers and AI assistants…
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Why doesn’t ChatGPT know my business exists?
Read more: Why doesn’t ChatGPT know my business exists?Three technical reasons ChatGPT may not find your tourism business: JavaScript rendering, blocked crawlers, and no Google index. How to…
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Should I put customer reviews and testimonials on my own website?
Read more: Should I put customer reviews and testimonials on my own website?Yes. Published as readable text on your pages, genuine reviews become content AI can quote. Here’s what counts, what doesn’t,…
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Do I need real-time online booking, and how do I connect it to Google?
Read more: Do I need real-time online booking, and how do I connect it to Google?Real-time booking lets travellers and AI agents book without waiting for you to reply. Here is how to connect your…
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How do I write website content that AI can quote?
Read more: How do I write website content that AI can quote?AI quotes specific facts from your website: durations, prices, named places. Here’s how to write content that gives AI something…
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Restaurant and cellar door website essentials
Read more: Restaurant and cellar door website essentialsYour menu, facilities and allergen info as readable text let diners and AI assistants choose you. Here is what to…
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Essential tourism website basics
Read more: Essential tourism website basicsFour basics decide whether AI can find, read and trust your tourism site: HTTPS, a clear menu, on-site search and…
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Should I show my prices on my tourism website?
Read more: Should I show my prices on my tourism website?Yes. Show your prices as plain text on your website. AI assistants read text and quote it back to travellers.…










