Category: Marketing in the digital age
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Google’s Universal Cart: The Booking Button Is Moving Into Search
Read more: Google’s Universal Cart: The Booking Button Is Moving Into SearchGoogle’s Universal Cart moves the checkout inside Search. Here’s what agentic booking means for your tourism business, and the three…
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What Google’s AI Optimisation Guide Actually Says (And What Tourism Operators Can Ignore)
Read more: What Google’s AI Optimisation Guide Actually Says (And What Tourism Operators Can Ignore)Google’s first official AI search guide tells tourism operators what works and what to ignore. We break down the key…
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Why Your AI Generated Content Sounds Like AI (And the Simple Fix)
Read more: Why Your AI Generated Content Sounds Like AI (And the Simple Fix)AI content sounds generic when the briefing is generic. Here is how a voice DNA document fixes the problem for…
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ChatGPT Tried to Replace Your Booking Engine. It Failed.
Read more: ChatGPT Tried to Replace Your Booking Engine. It Failed.Description: OpenAI killed Instant Checkout for travel. Here is what that means for tourism operators and why your website matters…
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Schema Markup for Tourism: What Google Knows About Your Business (and What It Doesn’t)
Read more: Schema Markup for Tourism: What Google Knows About Your Business (and What It Doesn’t)Schema markup is the barcode for your website. We audited 30 Australian tourism businesses and found most had zero structured…
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How to create a tourism marketing plan and social media content easily using AI
Read more: How to create a tourism marketing plan and social media content easily using AILearn how tourism businesses can use ChatGPT and AI prompts to quickly create a marketing plan, USP, key messages and…
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Introducing TourismTribe.AI: Built for Tourism Operators
Read more: Introducing TourismTribe.AI: Built for Tourism OperatorsTourismTribe.AI is a new suite of AI tools built specifically for tourism operators and DMOs. Here’s what it is, what’s…
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AI Search and Destination Discovery: 15 FAQs for DMOs
Read more: AI Search and Destination Discovery: 15 FAQs for DMOsTravellers are asking AI to plan their trips instead of browsing destination websites. What does that mean for DMOs and…
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Stop Treating Social Media Like a Brochure (It’s a Conversation)
Read more: Stop Treating Social Media Like a Brochure (It’s a Conversation)You know why you hate posting on social media? Because you’re trying to make it look like a tourism brochure…
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Using AI tools for easier social media
Read more: Using AI tools for easier social mediaLearn how tourism businesses can use ChatGPT, Canva and AI tools to plan social media, create content faster and stay…
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AI Tools for Tourism Operators: What to Use and How to Start
Read more: AI Tools for Tourism Operators: What to Use and How to StartA practical guide to AI tools for tourism operators. What ChatGPT, Gemini, and Canva can do for your business, and…
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Is Your Tourism Business Crisis-Ready? 7 Digital Essentials to Prepare Before the Next Disaster
Read more: Is Your Tourism Business Crisis-Ready? 7 Digital Essentials to Prepare Before the Next DisasterLearn the digital foundations tourism businesses need in place before the next crisis to protect bookings and recovery.
