Tourism Tech

PRACTICAL SUPPORT AND COURSES

Wherever you are located, Tourism Tribe will support you to grow your business without wasting time and money on mistakes and false starts.

Latest partners & clients

Plans and Resources

Digi Assist Plans

Tech support sessions, helpdesk & course library packaged into monthly / yearly plans

Courses

Self-paced online training designed to help you get the foundations and implement at your own pace.

AI assessment

Discover if your tourism business is showing up in Google AI, ChatGPT and more.

We engaged Fabienne and the Tourism Tribe team to assist us with getting our online presence up to speed. We are a fast-paced, time-poor business located in the outback that incorporates the tourism and music industries, a national tour and online shop. Fabienne took the time to understand the dynamics of our business and has been assisting us on a whole range of projects from reorganising our database in preparation to better retarget customers, to rebuilding our website when we realised how limiting the existing site was. She has communicated with us daily and provides quick educational videos to ensure we have the tools and skills to continue with the foundation she has laid. We are very grateful to have Fabienne and her team working with us given their knowledge and expertise in tourism, marketing and the digital space. The level of care and support for clients, attention to detail, understanding of the customer journey and ability to problem solve are just some aspects that set Fabienne and Tourism Tribe apart from their peers.

"I would be lost without Tourism Tribe! We're a very small business with no funds to pay for consultants or digital marketing experts. In other words, I do it all and I have to learn it. I can't afford to make mistakes or to waste time on selecting the wrong systems or tools. Tourism Tribe has saved me so many times. I've calculated that I've saved over $1,000 dollars since I joined 2 years ago". I am so glad I signed up. The webinars have been invaluable and very practical. We have been able to improve our website and social media skills by putting into practice tips and tricks from the webinars. I have really learnt a lot and love that it is specific to the tourism industry."

Having a forum to communicate with fellow operators around the country who are willing to share their experience and wisdom is invaluable – and such an asset for our sector. We’ve also been able to connect with potential suppliers to help us out with a new website build and access free online training to keep abreast of emerging trends and opportunities. Kim Kleinitz, Owner/Operator Jetty Road Retreat, Nungurner, VIC, Australia

Digital and Website Coaching & Industry training programs

Coaching and consulting

The fastest way to get your problem resolved!

WordPress Support

Got a WordPress website that is not working for you?

Industry training

Programs designed to upskill your operators in tourism tech

🚀 PitchPerfect: AI-Powered PR & Storytelling for Tourism Operators

An impactful PR & content creation tool that helps tourism operators generate newsworthy stories, media pitches, and social content— and connect with vetted travel media, RTO/STO & influencers to amplify their reach.

🔹 Built for tourism businesses. Powered by AI. Designed to get you noticed.

We engaged Fabienne and the Tourism Tribe team to assist us with getting our online presence up to speed. We are a fast-paced, time-poor business located in the outback that incorporates the tourism and music industries, a national tour and online shop. Fabienne took the time to understand the dynamics of our business and has been assisting us on a whole range of projects from reorganising our database in preparation to better retarget customers, to rebuilding our website when we realised how limiting the existing site was. She has communicated with us daily and provides quick educational videos to ensure we have the tools and skills to continue with the foundation she has laid. We are very grateful to have Fabienne and her team working with us given their knowledge and expertise in tourism, marketing and the digital space. The level of care and support for clients, attention to detail, understanding of the customer journey and ability to problem solve are just some aspects that set Fabienne and Tourism Tribe apart from their peers.

"I would be lost without Tourism Tribe! We're a very small business with no funds to pay for consultants or digital marketing experts. In other words, I do it all and I have to learn it. I can't afford to make mistakes or to waste time on selecting the wrong systems or tools. Tourism Tribe has saved me so many times. I've calculated that I've saved over $1,000 dollars since I joined 2 years ago". I am so glad I signed up. The webinars have been invaluable and very practical. We have been able to improve our website and social media skills by putting into practice tips and tricks from the webinars. I have really learnt a lot and love that it is specific to the tourism industry."

Having a forum to communicate with fellow operators around the country who are willing to share their experience and wisdom is invaluable – and such an asset for our sector. We’ve also been able to connect with potential suppliers to help us out with a new website build and access free online training to keep abreast of emerging trends and opportunities. Kim Kleinitz, Owner/Operator Jetty Road Retreat, Nungurner, VIC, Australia

Dear Tourism Business owner, dear tourism industry partner,

Since 2007, TourismTribe has helped 10,344 tourism people get unbiased digital advice in Australia and around the world.

We have developed, run and digitised 397 workshops and lost track of the number of personalised coaching sessions we have delivered.

Most importantly, over the last 15 years we have steadily built a network of digital professionals whom we trust to provide help and advice to those who want to take the next best step to grow their business in the digital age. We have also turned away many cowboys who knocked on our door wanting us to share their ‘special offers’ with our community.

You’re looking for advice and insight and may not know how to make all your digital assets and your team work in harmony. You want to work with experts and your time is valuable.

This is why we have created the Digital Academy, with services that suit the needs of those who do not have all the marketing and technology expertise they need on their team and are seeking cost-effective solutions to grow their digital skills and engage experts to do things for them.

Welcome onboard.

Grow your digital confidence and business skills with our Free templates, guides and checklists.

Check out our latest AI tips!

How to get your tourism business featured in Google SGE’s Top Picks (AI Snapshot Cards)

Learn what Google SGE's AI Snapshot Cards (Top Picks) are, why they matter for tourism marketing, and how to get your business featured in these coveted AI results.

Episode 13 – AI or Die – The Wake-Up Call for Tourism Organisations

Attention Tourism Organisations - From content to structure, your website must now speak AI. Discover the urgent steps tourism orgs need to stay discoverable and relevant.

How ready is your Tourism Business for AI Search? | GEO Readiness Assessment

AI is changing how travellers plan and book. If your tourism business isn’t showing up in ChatGPT, Google AI or Bing Copilot, you’re already behind. Here's what GEO can do.

Stay up to date

Podcast

Hosted by Liz Ward & Fabienne Wintle, this is your fortnightly dose of the latest practical AI &l tourism tech developments

Best Pracices

Where you will find the latest best practice tourism tech examples, tech session recordings and our whitepapers.

Newsletter

Free newsletter, cheatsheets and latest practical tips and tricks to ensure your tourism business stays ahead of the competition.