Improve Your Website

The only course you'll need to do to ensure your website is your number one sales machine that turns your online visitors into warm leads and bookings.


Program to improve your tourism website


2.5 hours

+ exercises and implementation


+ Interactive support

Course certificate

Upon completion

Suitable from

Beginner level

A great website is one of the key pillars of your marketing strategy. Customers expect for it to be up to date, professional and answer any question they may have. Upon completing this course, you will have a website that not only informs but also converts visitors into buyers and enquiries. Thanks to our detailed checklists and step-by-step case study, you will have been able to fix or fine-tune any crucial piece of content that may have been overlooked by your web developer. You will also have a printable monthly-action plan to ensure your website remains the best it can be. You will also have learnt the key questions to ask to find a great web developer. Last but not least, you will know how to check whether your domain is registered in your name.


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Get this course, all our other courses and our full support when you join the Digital Academy

Course topics

  • The must-have elements of a great website
  • The type of content that turns a website visitor into a guest
  • Which systems you should have in place to easily manage your website content
  • How to turn your website into your 24/7 online sales person
  • What the user-journey looks like


“You don’t know what you don’t know’ is never truer than the endlessly morphing world of digital marketing. It has been an honour to receive guidance from Despina Karatzias, who possesses a rare balance of personable emotional intelligence and great business instinct. Thank you.
Linda Franklin_artist
I’m really looking forward to the gains I can already see I’ll make through participating in this program. After 10+ years, to finally have my search console set up and providing valuable keyword insights is empowering. I never thought I’d be so excited about refreshing my website content!
Jetty Road Retreat
I thought Despina was very knowledgeable and passionate about the topics covered. Her real-life experiences and those of others she has helped have given her a great insight and understanding of the real and present risks of different crisis’s that can affect any business. She was able to empower us in a short time and provide us with steps to take to start reviewing our business more effectively to reduce risks.
H&M Productions
A fantastic introduction to the validity of using Tik Tok in our business. Have already commenced applying what I learnt. Thank you very much!
Woodsoak Wines
Molly was incredibly helpful, patient, understanding and supportive. She quickly honed in on where I needed help. I felt heard and somehow she managed to anchor me to where I needed to focus my attention on. An extremely valuable session overall. Thank you Molly!
The French Garden
Love it, well done and thank you. It feels like you are genuinely helpful and everyone in your team has a generosity of spirit.
Hawkesbury River Charter
I will comment further at the end of the course. Despina is brilliant by the way.
Everybody Knows Books
Emily was very helpful and gave special attention to all participants. Her advice has been helpful in applying content scheduling that ensures different content pillars are met.
Coolum Surf Club
Fabienne and Emily are incredibly knowledgeable, their delivery is so clear and easy to follow. Their insight to looking at businesses from a customer’s point of view has allowed me to change my focus and be more strategic in my approach to planning content.
Mildura Airport
Happy to share
Accessible Accommodation

Sign up and Start your course today


Will i get instant access

Yes, you’ll automatically be sent the link to the course upon payment via credit card and you’ll be able to start learning and implementing your learnings right away

Are there videos in the course?

Our courses are a mix of video and text – depending on each lesson. 

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