
Google Analytics
Without analytics as a key asset in your marketing assets, you are 'shooting your marketing dollars the dark'

4h
+ exercises and implementationSelf-paced
with support
Course certificate
upon completion
Suitable from
Beginner levelDo you know how to properly make sense of your Google Analytics reports and actually use the insights to improve your business?
This course has been structured to teach you:
- How to configure Google Analytics and Search console
- How to read the reports and understand the key terms
- How to track and understand which marketing campaigns and tools provide you with engaged visitors (your ATDW listing, your referrals from your tourism organisations, your referrals from your Google Business Profile, Social Media, Ads etc)
- How to connect your Booking System and your Lead forms
- How to interpret the data
- How to decide what move you should focus on next in your marketing for the greater returns!
Course topics
Course outline
Course Content
Fast Track Workshop 1
Fast track workshop 2
Lesson Content
0% Complete
0/3 Steps
Fast track workshop 3
FAQs
Will I get instant access?
Yes, you’ll automatically be sent the link to the course upon payment via credit card and you’ll be able to start learning and implementing your learnings right away
Are there any videos in the course?
Our courses are a mix of video and text – depending on each lesson.