Images and video

The foundations you absolutely need to maximise your results with images and video!

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Not Enrolled

Price

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digital courses for tourism

What you'll learn

The images and video you use to represent your business online as a key part of the impression you have upon your audience. Whether it’s on your website, your social media channels or anywhere online, the photos and videos of your business, your products and your team should be an accurate visual representation of your brand in order to facilitate a connection with your target audience online.

This course will take you through the basics of working with images and video the best way you can. You’ll learn tips about DIY photography for your business, how to work with photographers to get the best results, how to optimise images for use on your website, where to source images and video and how to upload videos to YouTube, embed them on your website and in your ATDW listing.

Course length

1 hour plus exercises and implementation

Suitable from

All levels level

Self-paced

Progress at your own pace

Course certificate

Upon completion

Built-in support

Within each topic

Who is this course for?

This course is designed for tourism operators who want to level up their photos and videos to better showcase their experience and convert more bookings. Ideal for small and medium-sized businesses without a dedicated content team, but who know that strong visuals are key to standing out online. Whether you’re using your phone or a camera, you’ll learn how to capture, edit, and share visuals that reflect your brand and speak to your ideal customer.

Course outline

Course Content

Visuals | fundamentals
Visuals | strategy
Visuals | tactics

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