G’day, it’s Matt here from Sydney Guided Tours. I have just completed the destination New South Wales digital skills accelerator program. And it’s been fantastic. The reason it’s been so good is because I wanted to get traffic directly to my site and not go through a third party not go through OTAs online travel agencies, I wanted to get bookings, without paying a hefty commission. And I wanted to be in complete control of my business, and grow my business, I can’t do that when I’m relying on third parties. And, yeah, and also, I don’t want to pay other people to work on my website, when I know I can do it. And I want to grow my website continually. So that tourism tribe are fantastic, because they’re the expert in this industry. And that’s why I signed up with him. And it’s been a fantastic course, I know my objectives have been met, because I was given a concrete action plan, my site was assessed, and I told me exactly what’s wrong with my site and how to fix it and how to go about it. There’s also a library. So if I’m not, you know, au fait with, you know, aspects of Facebook or Instagram or local search, I know exactly what to do and how to fix it. As I mentioned before, the digital engagement Health Check assessment site, and if you let me know, exactly what’s wrong with my site, so I know that, you know, maybe my site wasn’t optimized as best as it could, could be. So it gave me a checklist of things to do and things to fix, which I found really beneficial, you know, thing, a small business owner, often on flying blind, especially when it comes to, you know, website and SEO. So this was very comprehensive. And also the library was fantastic. And I had two coaching sessions, which I use. So I thoroughly recommend that you use them because they give you insights that are so helpful. And, you know, it’s good. If you’ve got specific questions that relate to your business. They answer it. And it’s fantastic. Because, you know, our business is very niche, you know, there’s lots of information on on YouTube and online, but the tourism industry, or Australian to Australian tourism industry is very specific. So if you’ve got questions relating to the AP dw, and since can be found on the site, and if not, ask a coach and they’ll, they’ll help you and that they are really nice people too.
So now I’ve given my website a complete makeover, and I’m very confident that will it’s working. customers know where to go how to book online. And I’m sure my social media is much more engaging and directs people to direct traffic to my website. So it’s a big win for me.
So what this course has done for me, it’s allowed me to fix my website and my social media. Apart from that, it’s let me know what I need to do to, you know, social media, SEO. It’s something that you don’t do once you got to keep working on it. But now I have a plan. And I know exactly what to do into the future to get more bookings. So thank you very much tourism tribe for putting this course together. Really appreciate it. And yeah, great work. Thank you.