The Story behind Geelong Revival Motoring Festival

The Geelong Revival Motoring Festival is a 3 day event held every November on the picturesque Geelong Waterfront. It features over 300 classic vehicles competing for the Australian National Classic Sprint title and a further 500 classic vehicles on display. The Geelong Revival Motoring Festival has become a must-see for anyone with a taste for nostalgia, classic vehicles and all things Vintage. The event includes the National Vintage Fashion awards, a Vintage Caravan display, Vintage Boat Display, Food vans, Music and lots of entertainment for all the family. Entry to most of the event is free but there is a small fee to enter the pit area to get up close and personal with the drivers and their cars.

Who are the people behind your business

Nicholas Heath Event Director – Nicholas has a long family history in the motor industry and a strong passion for Geelong. Nicholas has been instrumental in growing the event to be one of the most important events on the Geelong calendar. Scott Pigdon is a passionate car enthusiast and is the Motorsport Director, running the racing side of the event.

Tell us something quirky or memorable about you, your customers or your business

The Geelong Revival Motoring Festival showcases historic and memorable vehicles from past times. It is a memorable event as it takes visitors back in time to where they first established their love for motoring and where they can see famous vehicles which were once raced on a large stage. It is also an event where current and older generations combine together to learn and acknowledge motoring history but also make it a part of theirs. Like the older fans of the Geelong speed trials, new generations can enjoy seeing the famous sprints, renowned cars on display and establish a love for the motoring industry. It is also an opportunity to don your vintage gear and dress in the era of your car or in the era of the car you wish you owned.

First time event for me . Loved it. People showing their cars were friendly and up for a chat. Great atmosphere with people walking their dogs and the ladies selling the baked potatoes big thumbs up mine was delicious. Got a fabulous 3 hr car park and that was the start of a great day. Well done to the planners Sponsors and volunteers and most of all the array of cars. Mustangs hands down favourite

What is a thing you love about your business?

You don’t get that chance to live a childhood dream very often. Scott, the Motorsport Director grew up attending the event every year (rain, hail or shine) with his Dad and brothers and was devastated when the event originally came to an end. Bringing the event back to Geelong has been a highlight and a source of great pride and an immense privilege for Scott. Meeting and working with some of his Motorsport heroes as been a highlight and standing at the Geelong Waterfront looking down on the tens of thousands of fans that come along to enjoy the spectacle is absolutely spine tingling. It is not only about loving Motorsport, it is about loving Geelong and being proud that we can showcase our beautiful City.

What is the company background?

The Geelong Revival is based on the original Geelong Speed Trials which were created in 1956. After 50 years of success and acknowledgment from around the world, the original Speed Trials sadly came to an end in the early 2000’s. After realising that the event was sorely missed by Geelong Residents and motoring fans, Directors of Geelong Revival brought back the event in 2012 with more of a vintage and festival twist! Now in its 8th year the event continues to grow, with over 50,000 spectators and 1000 participants annually at its 3-day weekend. The event pays tribute to the original Speed Trials but also motoring history with renowned vehicles from all eras coming to attend!

What is your ultimate vision for your business?

Our vision is that the Geelong Revival continues to showcase Motorsport and all things Vintage and shows off our beautiful City and its stunning waterfront. Our mission is that locals are proud to invite their friends and relatives to the event (whether they are Motoring enthusiasts or not) and that visitors and competitors come and play, stay and fall in love with the City and return for other events. We want the event to continue to grow and becomes an internationally recognised motoring festival.

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Suite 1,
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Our team would like to acknowledge the traditional custodians of Country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past, present and emerging and extend that respect to all Aboriginal and Torres Strait Islander peoples today. We acknowledge that the sharing of knowledge has occurred across the lands and waterways of Australia for many thousands of years. As we continue to share stories and support small tourism businesses we try to listen to the knowledge and practice that has always existed here and consider how we can contribute to the preservation of culture and Country wherever we live and work.

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