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Quick Win 24 – Milking Online Reviews
Last updated on July 21, 2025
Join Liz Ward and Fabienne Wintle in this enlightening webinar as they explore effective strategies to enhance the visibility and credibility of tourism businesses through the power of social proof. Get a look into the latest trends in review content and learn how to maximise the impact of positive feedback. Discover the key techniques for optimising your presence on major review platforms and integrating ChatGPT into your online reputation management strategy.
The session also underscores the critical role of consistency in securing favorable rankings, especially when compared to local competitors. Liz and Fabienne shed light on the importance of maintaining a dedicated review page, regularly updating photos and videos, and refining online booking processes to enhance customer experiences and engagement.
Moreover, the webinar provides invaluable insights for small businesses on developing a robust review strategy. From crafting personalised follow-up emails to setting clear, measurable goals for review accumulation, the discussion focuses on practical methods to amplify the best experiences your business offers. This webinar is essential for any small business looking to leverage reviews to build trust and attract more customers.
You can grab the handout here.
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Fabienne W
Fabienne Wintle is Chief Digital Strategist and is an advocate for digital self-sufficiency, having empowered thousands of small businesses with the knowledge and tools required to make a living from tourism. Her special blend of digital know-how, tourism knowledge, coaching skills and a natural gift for communication make her a sought-after consultant, workshop facilitator and speaker.
She lives on Australia's Southern Great Barrier Reef in Agnes Water, Queensland where she volunteers her time to help local businesses use the internet.