Make Instagram work for your business
Make Instagram work for your business is a comprehensive course that aims to support you as a small business owner by focusing on the most relevant and beneficial elements of the Instagram social media platform to grow your tourism business.
What you'll learn
By the end of the course, you will be able to develop an effective social media plan that aligns, simplifies and complements your business’s overall digital marketing strategy. Developing a content plan will also be explored so that Instagram is leveraged to market and reach the right people, increase conversions and grow your brand and community on one of the world’s most popular platforms for travel, tourism and destination inspiration. You will also learn the latest features, tactics and platform features to increase engagement and convert your community of Instagram followers to guests and visitors.