Make Instagram work for your business

Make Instagram work for your business is a comprehensive course that aims to support you as a small business owner by focusing on the most relevant and beneficial elements of the Instagram social media platform to grow your tourism business.

Current Status

Price

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What you'll learn

By the end of the course, you will be able to develop an effective social media plan that aligns, simplifies and complements your business’s overall digital marketing strategy. Developing a content plan will also be explored so that Instagram is leveraged to market and reach the right people, increase conversions and grow your brand and community on one of the world’s most popular platforms for travel, tourism and destination inspiration. You will also learn the latest features, tactics and platform features to increase engagement and convert your community of Instagram followers to guests and visitors.

Course length

1 hour plus exercises and implementation

Suitable from

All levels level

Self-paced

Progress at your own pace

Course certificate

Upon completion

Built-in support

Within each topic

Who is this course for?

This course is built for tourism operators who want to grow their audience, build trust, and convert more lookers into bookers on Instagram. Whether you’re a small team or doing it solo, if you’re unsure how to turn likes into real business results — this is for you. Learn how to plan content, use hashtags strategically, and harness features like Stories and Reels to showcase your experiences and connect with your ideal guests.