Northern Territory Tourism Enterprise – SEO Strategy Program 2022

Learn essential SEO skills to up your ranking and be found

4 one on one coaching sessionsAccess to the online course library

May - September 2022

Program Overview

Tourism NT has partnered with Tourism Tribe to offer this fully funded bespoke program to assist tourism, events and hospitality businesses of the Northern Territory to improve their SEO strategy, rank higher in searches and be found. The program focuses on individuals’ SEO knowledge and skills to improve their business’s online presence.

Participants will experience a highly tailored SEO coaching program, relevant to their current levels of digital confidence and capabilities. Each participant will receive 4 hours of one on one personalised coaching with an SEO expert to develop an SEO strategy and action plan for improvement.

Header Image Credit: Group on tour with Uluru Camel Tours at sunrise/Jesse Lindemann

1:1 Coaching

This program includes four one hour online coaching sessions, where strategists will walk you through SEO strategy including key word selection, on-page optimisation, off-page optimisation and others recommendations to improve your ranking in search engines.

Session1: Website Review

Looking at the current SEO status of the business

Session 2: Keyword Discovery

Conducting keyword research to establish revenue-generating keywords and establishing blogging content. You will be given current ranking status and keyword research.

Session 3: On-page optimisation

Teaching on-page optimisation and how to optimise your website using keywords from the Keyword Discovery session. This may include new content generation suggestions.

Session 4: Further optimisation

Fixing technical issues, off-page optimisation, reviewing site speed and implementing recommendations from the website review.

Tourism Tribe Course Library

During this whole program, you’ll have access to the extensive Tourism Tribe course library to help you to improve your knowledge and digital skills. These courses can be found on your dashboard.

Privacy notice

Any information collected by Tourism Tribe on behalf of Tourism NT about you and your business will be used solely for the Tourism Enterprise – SEO Strategy Program. If your application to be part of the program is unsuccessful, all information collected will be destroyed.

Header photo credit: Tourism NT/Jesse Lindemann

Program Dates

Mid-May 2022: Participants sign up using the registration link above
- Course library access starts
- One on one coaching sessions can be booked using boon now button above
30 June 2022: All coaching session to be completed
September 2022: Access to support library ends 4 months after your sign up date

FAQs

Where do I access my course certificates?

You can view and download your course certificate for any course you have completed on that course overview page which you can access via the main navigation menu when you’re logged in.

How do I find my Digital Engagement Health Check™ report?

You’ll find the link to access your report in the email we sent to you with the subject line “Your Digital Engagement Health Check™ results”. Please do download your report so that you’ll always be able to access it.

Can I access the training at my own pace?

Absolutely. All our self-paced courses are available online anytime, so you can learn when it suits you – even during your quiet season or in between guests. You can ask a question at any time at the bottom of each lesson and we’ll get back to you super quick!

Are there live sessions or just recorded content?

We offer both! Join our live webinars and group tourism tech coaching sessions, or check out the recorded content at your convenience.