Digital Champion 202
Advance your digital expertise with our comprehensive course designed to optimise your lead funnel, enhance your marketing calendar, and integrate smart tools like live chat and automation.
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What you'll learn
A 6-part online course created as a continuation of Digital Champions 202. This course was built for small tourism businesses who have an intermediate level of digital capabilities. Designed for small business owners and managers who do not have a digital expert in-house but want to continue transforming from small to smart business.
Course length
6 hours plus exercises and implementation
Suitable from
Intermediate level
Self-paced
Progress at your own pace
Course certificate
Upon completion
Built-in support
Within each topic
Who is this course for?
Course Content
Week 1 |
Tourism marketing essentials | fundamentals
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Tourism marketing essentials | strategy
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Tourism marketing essentials | tactics
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Week 2 | Disitribution
Online Distribution and Reservation Technology | fundamentals
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Online Distribution and Reservation Technology | strategy
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Online Distribution and Reservation Technology | tactics
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Week 3 | Live Chat
Live chat | fundamentals
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Live chat | strategy
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Live chat | tactics
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Week 4 | Email marketing
Email marketing automation | fundamentals
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Email marketing automation | strategy
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Email marketing automation | tactics
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Week 5 | Meta Advertising
Meta ads | fundamentals
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Meta Ads | strategy
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Meta ads | tactics
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Week 6 | Data
Google Analytics | fundamentals
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Google Analytics | strategy
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Google Analytics | tactics
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Your support crew...

Liz Ward

Fabienne Wintle

Julia Retson

Claire McCollum

Sam Ward

Liz Ward

Fabienne Wintle

Julia Retson

Claire McCollum

Sam Ward