Digital Champion 101
An interactive online course built for tourism and travel businesses who do not have a digital expert in house but need to transform from small to smart business.
What you will achieve
- What strategies, tools and techniques a smart tourism business has in place to get more leads and convert more enquiries into bookings
- The fundamentals of what makes a good website that will take prospects down your trust funnel and convert leads into enquiries and bookings
- Identify your personas & markets and gain a competitive advantage through research, content and psychology
- Social media in 2021 – what works and what doesn’t. You’ll get clarity on activities to focus on.
Requirements
- No previous training or digital experience required for this training. It is perfect for a beginner as well as an excellent refresher for the seasoned digital marketer.
- All your passwords to your current website, Google Business Profile, social media networks, password protection sites analytics that you will need access to.
- A willingness to get involved and participate in the practical activities that will be set every week to help you achieve course success.
