Dorchester on the Beach is a 4½ star AAA rated self-contained absolute beachfront resort. We specialise in providing self-contained 3-bedroom beachfront deluxe apartments plus a 3-bedroom, 3 level Penthouse. All accommodation can be tailor-made to suit families and groups of individual guests. We offer a variety of accommodation packages throughout the year to buffer ourselves through the family market off-season. The resort is located on the southern end of Surfers Paradise, Gold Coast
Who are the people behind Dorchester on the Beach?
Karen and Michael Cross, Owners/Managers
Tell us something quirky or memorable about you, your team, your customer or your business
Families love to stay with us because they want to experience a traditional “beachfront holiday” over looking Surfers Paradise beach, watching the sun rise, they like the idea that their kids can race out to play in the sand and swim between the flags, during whale watching season families can stand on their balconies and watch dolphins and whales splashing about in the ocean. We are just south of Cavill Avenue where there are lots of fun activities for families.
What’s the favourite thing you love about your business?
We love the diversity of our guests coming to stay. When we arrived in 2014 we had a broad base of Australian families coming to stay and the domestic market provides our core business, in general. However, since 2014 we have worked hard to develop our international markets and 30% of our business is now arriving from an international market. Our New Zealand family market is booming with 3-4 families staying each week, followed closely by S/E Asia, China, USA and Canada families staying
What’s the company background?
Dorchester on the Beach was built in 1980-81. Since 1981, various body corporate owner/managers have taken on the running of the management rights. On 1st September, 2014, we (Michael and Karen Cross) bought the management rights and currently manage the property as a husband and wife team. When we arrived we had 12 apartments of the 33 in the building in our letting pool and we now have 18 available for guests enjoyment in our letting pool.
What’s your ultimate vision for Dorchester on the Beach?
To successfully create a unique holiday experience in the Gold Coast market and to secure customer loyalty and word of mouth advertising by providing quality, absolute beachfront holidays for families
A testimonial about Dorchester on the Beach?
“Absolutely love how helpful and friendly Michael and Karen were, such lovely people who were always so happy to help. A real credit to the Dorchester. Great apartment, location and pool, so spacious and modern”. (New Zealand family)
More information about Dorchester on the Beach
Tourism Region: QLD-Gold Coast
Industry sector: Accommodation