The Tourism Tribe Digital Academy is here to back tourism businesses that don’t have a digital whiz on their team. With the Digital Academy, you’ll score support, advice, tools, and the latest self-paced online courses, all geared to help your business unlock the full potential of the digital world.
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How we can help
Fast-track program starting June 15th
AI and Marketing Automation for time-poor tourism oprerators
✅ Learn to use ChatGPT for brochure, email and digital content ✅ create your lead magnet ✅ set up your first marketing automation ✅ create your reels and video templates.


3 workshops + 8 group support calls + Full self-paced and video recording access + Digital Academy membership.
In a world of abundant information, cut through the noise and get straight to the strategies that will drive results for your specific circumstances. Our expert coaches will work with you one-on-one to identify areas for improvement, set achievable goals, and provide ongoing support and guidance.
You know you could improve your Tourism Business’s online presence across your website, Google, TripAdvisor, Facebook, Instagram but you don’t know where you should start to make the biggest difference in the least amount of time?
Nip the ‘what the heck do I post today‘ syndrome in the bud with our marketing & social media content calendar. This one is a no brainer for any tourism business who doesn’t have 2h a week to plan their social media content.
Tourism Tribe’s ATDW Health Check can help you to maximise your listing’s potential to bring you new enquiries and bookings and will give you the confidence to know that your listing is working for you.
Combine a full Digital Engagement Health Check™ of all your online assets with a private 60 minute 1:1 coaching session to gain clarity, direction and personalised advice on how to whip your digital footprint into tip top shape.
The best option for operators who are entering the tourism awards and do not have thousands of dollars to pay external consultants to do their submission! This is a 3x 1h consultation package where our tourism award judges and winning-submission writers will consult with you and review and jumpstart your submission to ensure the best outcome.
It’s time your business levels up on Instagram and begin implementing more strategic elements to drive traffic to your website, increase sales and get more customers into your sales funnel!
Canva is an online Graphic design platform that allows users to create visual content such as social media posts, presentations, posters, logos, menus, invoices and more.
There are many things that can make a website great; the style, user-friendliness, the level of information, the copy, the image quality, the load time… the list goes on and on.
The 30 Day Tourism Reboot is a set of daily challenges delivered directly into your inbox designed to help you improve your digital presence incrementally. Each day, we will deliver bite-sized tasks with written instructions, videos and examples to guide the quick and easy implementation of digital marketing strategies, website improvement, up-to-date social media advice, smart tools and so much more!
Self-paced short courses
Our self-paced courses are accessible in our membership and are also purchasable individually below. They are all online and you will get instant access.
Learn to tailor your product to the needs and desires of your guests and create great packages that will boost visitation your business and region.
Learn about the creative processes and helpful tools that will help you to formulate an effective business plan around your unique goals.
This course will show you how to take full advantage of your ATDW listing in order to reach more customers and boost your bookings.
Learn what you need to do to turn your website into your best-trained sales person.
Learn how to construct fantastic blog posts with great content and imagery and how to distribute them for maximum exposure with potential customers.
This online training course will provide you with a clear understanding of what SEO is, how it works and which strategies get results.
Learn the ins and out to make the best use of your Google Business Profile and what you need to do to rank higher in local search results.
Get a fresh perspective on your online reviews. Improve your online reputation by exceeding customer expectations and utilising the feedback you receive.
Learn why you should use live chat, the must-have features and how to fully configure your Facebook Messenger.
Learn how to use Facebook Pixel to set up a Facebook ad campaign that will reach your target audience.
Show your business in its best light with great images. Learn crucial tips and tricks to capture stunning shots, work with professional photographers and edit your own images.
Learn about the best techniques, tools and shortcuts to help you organise your business and improve your productivity.
This online course will show you how to properly use Google Analytics to see where your bookings are coming from so you know what marketing activity works.
This short course will take you through the basics of email marketing automation and teach you how you can use it as a marketing tool in your business.
Learn to set goals and track your digital marketing performance so you can do more of what works and achieve a sustainable competitive advantage.
How you can maximise your booking system and profitably partner with OTAs and
Learn how to create and monitor the flow of money in and out of your business and create a forecast to help you plan for the future.
This FREE online workshop provides marketing advice and techniques for tourism operators to utilise during and following a natural disaster.
Industry training

Industry Training & Education Programs
Workshops and business mentoring can be combined within a destination industry development program to move your local operators forward with their marketing and improved business processes in the digital age.

Formal Qualifications
Grow the Capabilities of your local industry
Need a formal qualification? No problem. We’ve partnered with Monarch Institute to offer nationally-recognised Australian qualifications in Social Media Marketing.