Hi again! It's me, Despina.

2023 is the year of 🧐 artificial intelligence 📮 email marketing automation 🎥 and personalised video communication.

Let us surround you by a team to help you and support you to make the most of it.

Join the

Digital Academy

Created for time-poor tourism business owners.
Join your community and get access to digital expertise.
We will arm you with the tools, knowledge and expertise you need to do better, smarter, faster business using digital tech at a fraction of consulting rates!

What's included

Support hotline
Where else can you get a personal digital assistant at your fingertips?

Call or email us we'll help the same day!

Group support meetings

Ask your questions or learn from others + get new ideas!
Meet the community
Twice a month
Video recordings

Monthly Check-Ins

We will personally contact you every month to review your progress.

Grants notification

We sift through grants for you
Notify you via email

Fast-track workshops

We demonstrate, you follow along Perfect if time-poor Get stuff done!
Get ahead of your competitors!

Self-paced courses

30+ courses on all the tools and techniques you need to know to market your business online
24/7 access
Straight to the point
Tons of examples and step-by-step guides

Industry contacts

Get connected with the right people View partners on a map

Coaching Discounts

Discounted coaching sessions
Many other member perks

Exclusive emails

Latest opportunities
Industry news
Member-only bonuses Grant notifications

Get ahead of your competition
bring your digital marketing to a professional and engaging level to meet customer demand.

Introducing Liz and Fab, our Digital Academy leaders and Tourism Tribe founders. They have created an independent,  supportive environment giving you the solutions you need, on your terms to save time and be competitive in digital marketing and business automation. We’ll be with you, at every turn. From today onwards, you’ll feel 120% supported, by our team and your Tourism Tribe community.

Tourism Tribe's Digital Academy is the solution.

Est. 2015

The Academy is tailored for tourism businesses that are eager to grow their bottom line but who don't have the budget to have a full-time digital strategist on their books. 

It offers carefully crafted practical how-to courses and time-saving resources. Everything is packaged within an online community of experts who offer hands-on support and exceptional service.

The Digital Academy is the pot of gold I wish I had uncovered years ago. It provides me with digital expertise at my fingertips. The self-paced courses, the clever templates and the super fast help is always accessible.
Janina in a kayak
Janina, 1770 Liquid Adventures

Tell me more, what's in the box?

Our members describe the Digital Academy as the ultimate solution for operators feeling overwhelmed and uncertain about marketing their business online. They say it offers the most comprehensive and tailored approach to mastering digital marketing and technology at the best value.
  • 24/7 access to our custom-built, state-of-the-art education and collaboration platform designed with tourism businesses for busy tourism businesses!
  • Forever up-to-date Essential, Growth-focussed and Specialised courses that are practical and show you exactly what you need to do to get your digital assets working smartly for your business
  • Our team at the ready to help, 5 days a week
  • Twice-monthly live, topical group calls that will leave you feeling motivated and give you the clarity you need to tackle the next step on your digital journey
  • Nudges and pokes  – we will keep you hitting your goals and making the most of the time you have available to market your business as efficiently as possible
  • Handouts and templates to save you from reinventing the wheel
  • First right of refusal access to upcoming webinars and presentations
  • Us doing all the hard work to allow you to stay ahead of the curve with cutting-edge industry insights and updates
  • The amazing feeling of knowing that a whole team has got your business’s back when it comes to tourism tech

Everything we design and do is geared towards

  • Saving you time and effort by only telling you what you need to know and showing you how to do it
  • Making you stand out from your competitors with a strong, professional online presence
  • Maximising your revenue potential with proven strategies and tactics

"I can log on to Tourism Tribe and ask for help ~ and get it in a timely way ~ is simply amazing."

Sue Forrester from The Burrow at Wombat Bend B&B,
Dixons Creek, Yarra Valley, Victoria

I joined Tourism Tribe at its beginning. As a person with enthusiasm and a strong desire to improve my understanding of my niche in the tourism industry, I felt that here was an opportunity to grasp with both hands. I have found working with Liz and Fabie, even though we have not met ‘in person’, is akin to having a personal mentor beside me at every turn. The Tourism Tribe program has become a must for me to engage with, and the more specific and detailed programs on offer from these inspiring women and their industry contacts, the more I feel I am being guided and empowered to identify my place in our industry. I also know I can ask questions in the Tourism Tribe support forum and not be ignored. I know that others are in the same learning boat, and that gives me additional confidence that I am far from alone. It can be isolating when one is not part of a busy office structure where lots of people have the answers to a problem; to know I can log on to Tourism Tribe and ask for help ~ and get it in a timely way ~ is simply amazing. And all for a very small annual investment of a few dollars. I can’t speak highly enough of Liz and Fabie and the extraordinarily generous product they have created for us. They truly are ‘Givers’. Each of them freely offers insights from their own unique experiences and perspectives of working in this industry.

The Digital Academy is for you if...

You are a time-poor small business owner

Yes that's me!

You know digital marketing is important but you don't know where to start

Yes that's me!

You want access to digital experts without paying thousands of $$$

Yes that's me!

You have a website but you don't know how to make the most of it

Yes that's me!

You want to be part of a community of like-minded business owners

Yes that's me!

You lack motivation

Yes that's me!

Yes, I want to join the Digital Academy!

When you join us today – you'll immediately feel a sense of support and belonging.​
4-Month package

$605 ($5 / day)

Everything included in the 4-month pass, plus

$935 ($2.55 / day)

Why chose Tourism Tribe?

A team of 24 Australia-based, passionate and successful small business experts
Community of 1000+ like-minded business owners
We are the pioneers in small business digital education in Australia and the Asia-Pacific
Delivering digital training in plain English for over 20 years
We did it the hard way and want to share the shortcuts with you
Of coaching delivered
businesses trained in region-wide programs
Digital Health Checks ™ delivered

We are also often featured in...

Who is the Digital Academy right for?

B&B owner
Inn hotel
Tour operator
Transport business
Private chauffeur
Local attraction
Tourism manager
Visitor information centre staff
Event organiser
Retail travel agent
Yoga teacher
Spa owner
Massage therapist
Virtual assistant
Graphic designer
Service provider
Theme park
Cafe owner
Fish & Chips shop
And many more

We know what it’s like…
to be building a business on our own, without having the funds for a full-time digital expert or marketing manager.

We know what it’s like …
to be so tangled up in delivering amazing experiences and wondering how we are going to get the time, let alone find exactly what we need to do next.

We’re constantly asking ourselves…
if we’re doing the right thing, and just like you, we would have loved to have experts at our fingertips. We did it the hard way.


We know there are A LOT of courses out there promising a lot of things.

Our aim is to teach you how to help yourself, in the areas that will specifically work for you and YOUR individual business (ie. not the cookie cutter approach).

  • We LISTEN to YOU and what YOU need.
  • We curate our services based on your feedback and we strongly encourage you to engage with us!
  • We have been working with small businesses for the past 20 years, so we know what issues you face and how to make it easy to implement solutions!
  • We have a team of passionate experts that are here to help you every working day
  • You will get a sense of belonging by joining our community of over a thousand of like-minded business owners

We know there are a lot of courses out there promising a lot of things.  Our aim is to teach you how to help yourself, in the areas that will specifically work for you and YOUR individual business (ie. not the cookie cutter approach).  Our team have a great deal of experience in the small business industry and our mission is to support you by giving you access to digital tools and knowledge to increase productivity, profitability and time savings in your business. When you participate in one of our courses, you also receive:

  • Assistance when you need us, with options to access Digital help and advice every working day.
  • Access to our Digital Mini-Course Library, Templates, Coaching calls, Premium support, course discounts and industry discounts.  
  • The support, knowledge and camaraderie of hundreds of fellow Tourism Tribe members 

In addition to our Online training courses, we also offer complimentary services such as Digital Health Checks, 1-on-1 coaching and consultations and more.

YES! In many different ways at different membership levels.

  • All memberships include our standard support level whereby you can ask a question on any of our topics and our team will answer!
  • Our Liferaft and Rapid Response memberships include Group Support Calls every month.
  • Our Rapid Response membership includes our Support Hotline! Yes, you can talk to a real person every weekday from 9 to 5 and ask us all your questions!

We are based in Australia and our customers are 90% Australian.

  • We work across all Australian time zones and our Group calls suit people from all states!
  • The support hotline is available from 9am to 5pm AEST.

Absolutely! Our whole approach is based on giving you the tools and knowledge to work from wherever you are located, whenever you want!

  • You have 24/7 access to the course library and resources and you can ask questions at any time.
  • We use a blended learning method which is a combination of self-paced and face-to-face resources (zoom or in-person).

We always try to get feedback from our members to find timings that work for the majority of people, but if you cannot attend don’t worry, we will send you the recordings that you can watch whenever you want!

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