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Creating Facebook Ad Content
What you will learn...
It has been well established that Facebook’s reach is massive! And we’ve spoken before about how successful Facebook Ads can be. But throwing something together and blasting it into the void is not enough. Marketing needs to be well crafted to be effective. This course will delve into how to construct a great Facebook Ad that will reach your target market and engage them enough to click through to your website.
Spend your money wisely by investing some time into the strategy and intention of your online advertising. Learn to write great copy that will engage and persuade your audience to follow your call to action.
- Why Facebook advertising works
- Defining your objectives
- Targeting your audience
- Writing to your target audience
- Getting the visual right
- A clear call to action
- Keeping it short and leading with value
- Testing your ad copy
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