We favour a high touch approach and leverage technology effectively

Fabienne and Todd during a coaching session, using videoconference and screenshare technology.

Private one on one coaching

Our private sessions offer the opportunity to help you one on one with leveraging digital technology smartly and efficiently in your business. You will meet with a real tourism digital strategist with experiences in entrepreneurship, digital and coaching. It is the most effective way to get your business on the road to success, and your enthusiasm levels soaring.

In a world of abundant information, you can trust us with advice will help you make the right choice, for your business and your circumstances.

90 min with plan and follow up

• Short review of your digital assets by your coach prior to the session
• 60 min one on one delivered via videoconference and screensharing
• Coaching action plan
• 15 min follow up call

60 min private coaching session

• Short review of your digital assets by your coach prior to the session
• 60 min one on one delivered via videoconference and screensharing

What can you expect from your coaching investment?

There is no cookie-cutter approach that works in small business entrepreneurship: all our sessions are tailored to achieve your objectives and fix your issues. You can, however, expect our session to be hands-on, full of advice and we will most likely share screen and be able to fix issues right there on the spot by taking control of your mouse.

For example, we could: improve your website’s Search Engine Optimisation by structuring your page’s content to follow Google’s recommendations, configure Google Analytics, review and update your Google My Business listing, review your marketing campaigns and show you how to track their success in Google Analytics, offer a general project scope for all of the set up of your digital strategy, teach you how to write a blog post, set up automation with free third-party services and tools to free up your time, feed you Instagram images directly into your site, and so on.See what happened in our past sessions

To give you an idea of how our one on one approach has helped tourism businesses like you, we’re sharing a short summary of 4 coaching sessions that took place in the same week below.

90 min session – yoga coach (new business)

This particular client had just started their business and set up her website. During the session, Fabienne noticed that the content wasn’t optimised for search nor local search and that the unique selling proposition needed clarifying. Fabienne showed the client a simple training framework that allowed her to define her offer.  We also configured the client’s 1Password account to ensure all her password synchronised securely across all her devices (her computer was about to die). We then discussed pricing for her services, and how she could leverage simple technology such as iPad / tripod combo to add value to her clients.

60 min session – 3-star motel

This was a follow-up session. The client has advised us that they were going to spend a considerable amount of $ into a new website, as they ‘couldn’t edit their existing one’. After a few minutes, Fabienne showed the client how to log into their website and discovered that it was a fully fledged, best practice WordPress website that simply needed a little design tweak to rejuvenate the look. Fabienne managed to modernise the website during the session, add an online booking functionality and saved the client between $3,000 – $5,000 on spending money on a new website that wasn’t required.

90 min session – tour operator

In the session, Liz worked with the operator business objectives, value proposition and source and target markets and identified priorities to improve their customer’s journey and the business’s online presence.  We demonstrated some tips and tools that they can use straight away to implement recommended actions.  The operator walked away with increased confidence, clarity and improved knowledge as well as a documented outline of their strategic priorities and action items to better connect with and service their ideal guests.

90 min session – destination marketing organisation

The session was spent reviewing a new website that the client was about to launch. Fabienne identified that a critical goal of the website has been missed by the web developer: building a customer database and setting up a simple, automated framework to send new content to segments of the database automatically. An action plan was designed to remedy this. Fabienne also reviewed the structure of the site and provided advice as to the implementation of Google Analytics event tracking to demonstrate the value of the new platform to their members.

This call literally saved me $3,200

“It’s unbelievable how much clarity I gained from my coaching session with a Tourism Tribe expert digital strategist. I can only imagine how much time and money I would have wasted if I had gone down the path that a web designer initially suggested. Fabienne did a review of my online presence prior to our phonecall and we shared computer screens so I could see the results for myself. It was the best money I ever spent. Or shall I say it saved me $3,200 and 3 weeks work!”

Amber Rodgers, Marketing Manager, 1770 LARC Tours, Queensland, Australia