Training session on Insta Stories for Tourism

Watch a live 45-min hand-on training session on how to create Instagram stories for your tourism business. This session was delivered and recorded on 21st August 2018.

Before we start

Best practice Instagram stories used in today’s training

  • @ausoutbacknt
  • @margaretriver
  • @theblondenomads

A few definitions and tips before we start

  • What is a story: each story can have one or more story slides/frame. We have to build each slide and append them to one another.
  • A story only lasts 24h – if you wish to save them to your profile you need to create a highlight
  • A pre recorded video for a story can be up to 15 sec
  • Be aware that landscape pics will display in full with space above and below (good to add info top and bottom if you take video in landscape mode) with the option to zoom to fit full portrait screen
  • Edit your pics first (on your smartphone) – the result it always better
  • If you add location to your story people will be able to click on it, same applies for hashtags
  • If people comment their messages go to your inbox (accessible from the homepage) as well as to the bottom left of your story

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